After searching for a certain type of product on the e-commerce website, the same type of product will appear on the user's shopping page; Like a certain type of short video content, similar video content is pushed to users in large numbers... With the rapid development of Internet information technology, "algorithm recommendation technology" is widely used in shopping, social networking, entertainment, travel and other scenarios, and permeates into all aspects of people's lives. However, technology is a "double-edged sword". Zhang Haiyi, director of the Institute of Technology and Standards of the Chinese Academy of Information and Communications, said that the release and implementation of the Convention will form a joint force of self-discipline in the industry, further guide and standardize Internet information service algorithm recommendation activities, protect the legitimate rights and interests of Internet users, maintain a reasonable and orderly market environment, and promote the healthy and sustainable development of China's Internet industry.