【 Building materials network 】As the world's first exhibition in the big home furnishing industry, the 2023 China Construction Expo (Guangzhou) will form five theme exhibition areas of "customization, system, intelligence, design, and material arts" and a new layout of the sanitary ware expo. With nearly 2000 exhibitors and an exhibition area of 400000 square meters, the expo will better serve as the industry's "champion enterprise debut platform" and "industry's first investment attraction platform" The advantages of the "first platform for innovative ideas" and the industry's "design ecosystem" help the large household construction industry to achieve high-quality development.

Over the past decade, with the rapid development of the domestic edge banding industry, PVC 、 ABS As excellent surface decoration materials, such as edge banding strips, the market segment where the products are located is gradually growing. In recent years, with customization furniture With the continuous expansion of the market and the increasing attention of consumers to the quality and appearance of furniture, furniture edge banding has begun to carry the dual function of achieving high quality and beauty. The environment-friendly edge banding products that adapt to personalized needs and have wide applicability are also favored by more and more customization enterprises. The positive effect brought by the iterative upgrading of edge banding industry in the supply chain of large household construction gradually appears.

In order to explore the source power of the supply chain driving the industrial upgrading of large household construction and decoration, and trace the highly forward-looking and disruptive new materials and new processes, China Construction Expo (Guangzhou) and 77 times jointly launched a series of exclusive interviews on "Ask Source · Material Art". This interview went to Dongguan Oudeya Decoration Materials Co., Ltd. to talk to Oudeya Camp pin Mr. Liu, the Director, shared Odeya's empowerment of the customization market and the innovative progress of the enterprise in materials.

Faced with the new demand of the market, Odeya is committed to high-end edge banding materials, adhering to the corporate philosophy of being responsible for customers and end consumers, and providing users with furniture edge banding material solutions with EU quality standards. The enterprise has introduced German automatic edge banding production equipment, German production technology and supporting German imported raw materials, and has obtained a number of national invention patents, It has been rated as a national high-tech enterprise and has become a gold medal supplier of many well-known household enterprises in the domestic customization market.

Today, Oudeya has observed that the environmental protection requirements for edge banding products are developing towards food grade FDA, and consumers in the market are increasingly interested in skin sensitive products, plain color products and ABS laser edge banding products. As a first-class edge banding solution provider, Odeya is following these trends, deeply arranging the development of edge banding industry and gathering innovative resources, enabling the healthy development of high-quality innovative edge banding.

At present, Odeya has always focused on high-tech research and development and achievement transformation. Every year, Odeya invests heavily in new product research and development, accounting for more than 6% of the total sales of the year. With the rapid development of the company, Odeya's investment in product research and development will also remain at 5%.

In the course of development, Odeya edge banding has introduced world-class German equipment, high-quality printing and color mixing technology, international advanced color measuring instrument, and established a special door Color measurement laboratory. Each batch of products of Oudeya must undergo strict edge sealing test for the performance of the backing, and purchase various Edge banding machine It is used for edge banding experiment. Oudeya series products have been rated as "High tech products of Guangdong Province", products have passed the internal test of IKEA system, and some products fully meet and meet the requirements of REACH of the European Union.

Whether PVC edge banding or ABS edge banding, the quality of edge banding is determined by the quality of the substrate, which is the basis of the quality of all edge banding. Oudeya edge banding strip is made of high-quality PVC and ABS raw materials, and is granulated with German imported PVC powder that meets environmental protection standards, without adding any miscellaneous materials, with high environmental protection performance; It has good moisture-proof property, is not easy to deform, and has good weather resistance. The trimmed edges are round and smooth, and the edge sealing is more firm.

General Manager Liu introduced that, in terms of material formulation system, all of the main PVC powder of Odeya is made by well-known suppliers ethylene France type five powder, with uniform polymerization degree and stable whiteness and color; The stabilizer is German bear brand; auxiliary Imported Honeywell slip agent is used on the surface; The back coating and ink are imported from Germany, and some products use water-based ink. In terms of technology, Oudeya uses multi-color single strip co extrusion technology and 620mm wide width Flat Printing machine, automatic winding and packing machine, use automatic weighing device on weighing processing aids, and the weighing is more accurate and efficient.

"Oudeya's products have a PVC powder resin content of more than 70%, a shrinkage rate of less than 2.0%, strong color fastness to light, and a servo tension test of more than 80N after edge sealing, which are quite competitive in the industry."

At present, the market situation is complex, the consumer market has not fully recovered, and the real estate is also in a wait-and-see period of adjustment. As a link in the supply chain of large household construction and installation, President Liu believes that Oudeya still needs to start from its own development and improvement, and work hard to gain a foothold in the market.

"In the long run, we are full of confidence in the development prospect of the supply chain market of large household construction and installation."

At present, Odeya has introduced the world's advanced German full-automatic edge banding production equipment line, German production technology and supporting German imported raw materials. At present, it can provide household enterprises with 15 million square meters of high-quality edge banding materials every year. The product variety is diversified, and it is one of the few product series in the industry, covering PVC thick edges, PVC thin edges ABS, 3D acrylic and profiled manufacturing enterprises can bring more diversified product empowerment to customization enterprises.

In the process of serving customized customers, the greater challenge for edge banding enterprises is the development of personalized customization. As early as 2017, Oudeya has established a "one board" industrial chain with Southern Plate Making, Zhongrun Huayuan and Shengda Template to provide the furniture industry with a series of personalized product development, design, production, and later supporting services. Over the years of practice, Oudeya has successfully provided a number of personalized products for many customization enterprises.

The resource integration of customization and high definition enterprises has become an inevitable trend when the market develops to a certain extent. As a link in the upstream and downstream of the supply chain, Odeya has been continuously investing to improve efficiency, starting with a series of links such as production capacity, quality, delivery time, etc., and continuously and efficiently cooperating to link up and down.

For example, the Zhaoqing factory, which will be put into operation this year, will double its capacity on the basis of its headquarters in Dongguan and its base in Huzhou, further strengthen the hard power of Odeya's production and manufacturing, strengthen Odeya's service radius, supply and delivery efficiency, provide customers with more timely, high-quality and high-quality services, and build Panel furniture The new industry standard of edge banding will raise the level of this segment to a higher level and directly connect with the international high level.

"Although there is still a certain gap between the domestic edge banding products and the international material peers, Oudeya is trying to shorten the gap to the international material peers with the efforts of industry leaders."

General Manager Liu introduced that Oudeya edge banding has successively passed the international quality and environmental certification system, met the EU quality standards, passed various environmental protection and performance test standards such as SGS, BV of France, ITS of the United Kingdom, and is an essential supporting product of green environmental protection ecological board, with non-toxic, harmless, resource saving and other environmental advantages, Suitable edge banding supporting solutions can be customized for different eco board enterprises to ensure that furniture products will not affect the health of consumers in the long-term use process.

In order to meet customers' demand for environmental protection, Odeya has successively tested the production of ink in recent years, greatly reducing the smell of the products, and also made innovations on the equipment, which has brought great help to sheet printing and skin feeling product upgrading.

In the exhibition area of China Construction Expo (Guangzhou), Oudeya focuses on the display of high-quality edge banding products, including PVC, ABS, PP series, etc. At the same time, Oudeya will also show the laser edge banding series that the industry is currently focusing on.

President Liu stressed that Oudeya's greater advantages lie in its high content of PVC powder resin, stable shrinkage rate and strong color fastness to light. Oudeya people will continue to export high-quality high-end edge banding products to domestic customization, enabling partners and more customization enterprises at the exhibition. "Products are not only people, but also consumers."

China has hope, and domestic products should be self strengthening. President Liu said that Oudeya brand has been working hard from the catcher to the current leader. In the next step, Oudeya will continue to research and develop, striving to become a world brand in this segment. For the upcoming China Construction Expo (Guangzhou), President Liu sincerely wishes the 25th anniversary of China Construction Expo (Guangzhou) a complete success!

2023 China Construction Expo (Guangzhou) Material Art Theme Exhibition Area

The year 2023 will coincide with the 25th anniversary of the founding of China Construction Expo (Guangzhou). The Expo will launch Phase IV of the Canton Fair, which will usher in a leap forward development once again. The 2023 China Construction Expo (Guangzhou) will build a new exhibition area with the theme of "material art" in Zone C of the Canton Fair Exhibition Hall: the exhibition area will be positioned as a "big home furnishing supply chain star stage", with the theme of "material art creating and enjoying home", with an exhibition scale of about 60000 square meters, and will be built into two major material art shows, "material star stage" and "hardware arena", To comprehensively and intensively display the innovative elements of the supply chain of the big home furnishing industry, present the new materials, new processes, new technologies, and new applications contained in the innovation and reform of the modern big home furnishing industry, and create a global shared "star stage" for the star enterprises and brands in the supply chain topics such as customized hardware, decorative hardware, home furnishing materials, and customized materials, Promote the application of new materials, functional innovation and product breakthrough with the agglomeration effect of the supply chain of the big home furnishing industry, boost the innovation and reform of the big home furnishing industry, and help the industry achieve high-quality development.

July 8-11, 2023

"New Year's Day" in the large household construction and installation industry

We are in the Canton Fair Exhibition Hall and Poly World Trade Expo Hall

Come to the same appointment with you every year