【 Building materials network 】At present, the concept of sanitary ware products has far exceeded the traditional concept in the past. As a symbol of modern luxury life, it has entered every aspect of people's life. That is, it not only has the functions of sanitation and cleaning, but also includes the functions of health care, appreciation and entertainment. In terms of use functions, the washing methods of sanitary ware products only include rotary washing, silent washing, oblique washing, straight falling washing, siphon washing, jet washing, etc. bathroom hardware The modeling of the product has appeared the integrated type, the basin series and the integrated type Toilet seat 、 Women's washing machine , squatting pan, small Toilet 、 Mop basin , column or Desktop Washers, etc. In recent years, sanitary ware products have also introduced the leisure type bathtub , cabinet basin Steam room A series of supporting products with other functions. Bathroom hardware products tend to be more humanized, with rich products and more choices.

With the rapid development of the real estate industry, it is bound to drive the development of the bathroom hardware industry. Bathroom hardware will also present a new development trend, and the products of bathroom hardware will become household products, more to meet the needs of household hardware. The design of bathroom hardware and sanitary ware will be more humanized. Energy conservation and environmental protection are the new features of new products of household hardware and bathroom hardware.
Some people believe that the "dividend" of development disappears and rises with the rigidity of costs. The rapid growth period of the bathroom industry has passed. However, some people believe that as a branch of the bathroom industry, the market pattern of the bathroom hardware industry has not yet taken shape. Emerging channels such as e-commerce and hypermarkets are emerging, and the growth space is still huge.
　　 Trend 1: Kitchen and bathroom integration
Although the functions of kitchen and toilet are very different. They are almost the same, but from the perspective of hardware products. All need water tap 、 Pendant 、 the floor drain The integrated decoration of kitchen and bathroom has become the choice of most people, which has led to the integration of the purchase of bathroom hardware products. Hardware manufacturers will also strive to provide a full set of hardware products for home decoration.
　 Trend 2: Accelerate the development of scientific and technological intelligent bathroom
The application of science and technology in sanitary hardware products is mainly reflected in material science (alloy materials ceramics spool 、 nanometer Technology) induction system (temperature control chip, instant heating device) art design (aesthetics, ergonomics, fluid mechanics).
　　 Trend 3: Individualized consumption promotes market segmentation
In the future, consumers will no longer buy bathroom hardware products simply by comparing goods. "Personalized, high-quality and tasteful bathroom culture is being injected into traditional values. The large number of "European style" products in the market is an example. But with the further development of personalization. other The market segment will gradually take shape, and the consumers with pure European style or "American style" will be less and less. The marketing environment of bathroom hardware has changed from product centered to consumer centered. Meeting the changing consumer demand will be a huge challenge for manufacturers.
　 Trend 4: Diversification of supply chain forms
The traditional bathroom hardware supply chain is so centered on hardware manufacturers and their products. Distribute products through the traditional distributor (agent) hierarchical channel network, with consumers as the end point. Realize the withdrawal of funds for the purpose of promoting products. With the transformation of the seller's market into the buyer's market, the focus of the supply chain is shifting to the downstream, and consumers are becoming more and more important. In the process of transforming the supply chain from "push" to "pull", some enterprises choose vertical integration, some choose to sink channels, some choose to form strategic alliances between upstream and downstream, some choose Wahaha style joint marketing, and some choose e-commerce. It remains to be seen which form will stand out.