01 Basic methods for user growth 1 Buying volume is the largest among Internet companies. Generally divided into: (1) search engine advertising, including

Basically, there is no customer who can describe the problems in detail. This is also normal. The problem of positioning is professional ability. Just as patients usually can only describe phenomena and feelings, doctors

Data driven growth is the requirement of many companies for data analysts, but when it comes to the operation, everyone begins to struggle. Although the growth hacker wrote AAR in black and white

Communicate with friends in different industries and go deep into their business. In addition to helping out with ideas, I also learned a lot. Write some of these cases into stories and share them with

The quantitative goal of the user growth product is DAU. With the goal of improving DAU, any form, any module or function can be used as a tool for user growth. Can draw

In the process of development over the years, when famous and innovative products are facing transformation and upgrading, one of the deepest feelings I have is that our competitors are not peers, but our users

The online education industry has achieved rapid development due to years of entrepreneurial accumulation, mature service model, complete technical facilities, and the promotion of the epidemic in 2020, but

Recently, I can't extricate myself from dithering, but I'm not happy about it. There are always some advertisements whose content is exaggerated and untrue, which is false at first sight. What's more, I found that vocational education

For most companies, especially Internet companies, users are assets and the basis for their development. With the growth of users/the rise of hacker concept

Education is one of the best means of wealth transfer for two generations, especially for middle-class families. Because most of their financial resources are not generated through money, nor through time

These days, a lot of sharing help messages suddenly appeared in the WeChat group. The group is also a sharing link of an APP. A closer look shows that it is an AP called Hua Xiaozhu

Under the 2020 epidemic, online and offline educational institutions are facing double challenges. Undoubtedly, offline institutions have the greatest impact of the epidemic. Students cannot attend classes, which is costly

"This month we will design a viral fission activity to achieve at least 200w user growth without spending money!" - A boss is even a lot of operators

This article will take dithering as an example to talk about what is a user growth experiment, what role it can play, and how to conduct a user growth experiment. I hope it can enlighten you

The product manager should be responsible for various indicators of the product, but there are three indicators that everyone can not avoid, that is, "growth, retention, transformation"