Recently, many friends wrote to me privately that they want to register the popular self media platform, but the rules and mechanisms of each platform are different, and the registration process is not unified

David Ogway, the founder of Ogilvy, once said, "If your title doesn't attract the attention of the audience, it is equivalent to wasting 80% of the advertising expenses

In the past six months, while doing courses and books, I have been thinking about the same question: how should new media people work and learn? Why do you ask

Based on his own experience, the author summarized several misunderstandings in the operation of new media, and shared with you that the anti trampling and anti falling pitfalls should be avoided. Recently, I communicated with several new media operators and found that

Interview and resume writing both have many routines. Although we know that it is difficult to get high scores by using routines, it is undoubtedly safer when you don't have better answers

From November 23, 2015 to February 9, 2017, I worked on new media operations for 444 days. For more than a year, even the WeChat background has never been

It is only 4 years since the launch of WeChat official account, but new media operation has become a must for every company. But in the past four years, people have been unrealistic about this position

Guide: I'm going to change my job recently. A company started a new media operation after making its own products. Such a department seems to prefer copywriting. Another company from

A long time ago, I asked an elder, what is operation? What is new media operation? After meditating for 10 seconds, the elder answered us carelessly, "The grocery store..."

Source official account: Professionalism (ID: zhuanyezhuyi 1982) Oral statement: Li Qiangqiang Sorted out: Qian Dawuan, February 7th original title: "..."

Qiao Renliang committed suicide because of depression. This news has been on the screen for many days, and he is unwilling to leave the popular microblog search list. Depression, how familiar and strange the disease, you think it is away from

A few months ago, a friend who works as a new media operator came to me for advice, saying that he felt that the new media operation had no future, microblog was no longer good, and WeChat had many restrictions on marketing

Background On August 14, in the class of enterprise new media CEOs, a student said that there are too many types of new media now. In addition to WeChat, microblog, there are headlines

Today's new media entrepreneurship and communication show more thinking, change and confusion than before. The world was different from the early days of rapid development of social networks. In the past, just open