The community and private domain operation of Ruixing Coffee is often regarded as a classic case of sealing the gods in the industry, because the operation of others can earn more than 390000 cups a day by issuing coupons in the community every day

From my own point of view, I sorted out the understanding of community operation and built a framework step by step. If it enlightens you, please leave a message for discussion. 1、 Operation focus - group transportation

The first choice is to clarify a few points: 1 - This article does not talk about profound theories and terms that cannot be understood. If you want to see the methodology of high schools, I am afraid you will be disappointed (after listening to so many theories, I still do

Our operators do not do charity. Everything we do has a certain purpose, and I know that any action we do is for one purpose: change

How difficult is community operation? It is difficult to reach the sky. Among the operators I have contacted, two types of people are the most scarce. One is very stylish in writing, and the other is very community operated

01 The transaction oriented community can be roughly divided into two categories: fan oriented community and flash mob. The specific operation strategy of fan oriented community has been discussed. Today we will talk about

01 In the past two years, with the rise of online education and community group buying industry, the term "private domain traffic" has become more and more popular

There are too many theoretical dry goods. It's time to give some live ammunition (cases). After all, as a migrant worker who takes career (making money) as his lifelong goal, in addition to theoretical knowledge

Private domain traffic, or private domain traffic pool, was first proposed by Alibaba in 2018: traffic is divided into public domain traffic and private domain traffic, so private domain traffic is the first

The community once responsible for e-commerce, k12 and IT training summarized a set of community operation processes that can be applied and implemented, from sop to infrastructure to

In the process of community management, we all hope to achieve performance growth by using some community fission methods. I made a summary of some common playing methods in the past, and selected

Dear fans: Is it difficult for B-end users to operate? Today, this fan asked questions about community operation and play methods on the B-end. This is also the part that the category is good at. I hope

Today I want to share with you a case of mother and baby. Through this case, I want to talk about how to activate the dead crowd. Case background: A mother baby brand has more than 300 treasures

In recent years, with the rise of WeChat business, super users, private domain traffic and other modes, community operation has accelerated to become the standard configuration of enterprise operation. The post of community operation has become

Guide: Today's article is very dry. The full text is nearly 10000 words. Taking the clothing industry as an example, the article has broken down some of the community's play methods. Some cases have methods, and some can be direct