In the private domain era, in addition to trying to maintain old customers, enterprises need to bring a steady stream of new users to the private domain. In the context of high customer acquisition costs, "old lead..."

Today, Lao Kuang talked about a real case: a catering chain store in Guangxi launched a "short video, video number collection and praise" activity in the store, which lasted for 12 days

When reviewing requirements, we all hope that the functions designed by us can be praised by our superiors and recognized by our colleagues around us. But if we design products

If you only want to see the conclusions (pitfalls), the following is true: tools are very important: real-time payment is the biggest driving force. Product sequencing: dry goods in kind>courses>live broadcast

With the increase of customer acquisition costs in the education and training industry, the fission of service number and personal number has become the standard way for giants to amplify the traffic. There may be dozens of them every day

In our various marketing fission activities, we often need to consider what to reward users. The essence of reward is actually a kind of exchange, what users need to pay

I will bring you three core ideas of fission and some final suggestions. No more nonsense, let's get to the point! Why is fission so fascinating to everyone. Original

Fission=hacker growth=making money lying down. The so-called fission is on the lips of the boss every day. I hope you can draw an active user with fifty cents a piece

Today, we will start with the following seven dimensions: distribution activity overview, project initiation meeting, activity scheduling table, data estimation table, competitive product analysis, user research, and activity scheme

Almost every once in a while, we will see various marketing fission activities in the circle of friends. For example, get a free socket, get a picture book for zero yuan, grab tickets for one yuan, etc. When

Fission is the craziest time in 2018, and there have been many screen brushing marketing cases. Today, many people will ask that the dividend period of fission is out of date

In the process of community management, we all hope to achieve performance growth by using some community fission methods. I made a summary of some common playing methods in the past, and selected

The game is very simple. You can say it clearly in a word. For mass consumer goods with strong practicability, the cost price (including express fee) prepared by the business does not exceed 15 yuan, and 1 yuan will be released in the regular customer base

Since 2020, many new brands and companies have begun to build private community traffic. At present, product homogenization is serious, brand promotion and platform costs are increasing

Online education is a hot field in recent years. There are many articles on the Internet analyzing its growth mode, but I found an interesting phenomenon that few people talk about online education AP