1. Site selection guidance and assessment
Provide instructions for the site selection evaluation of franchisees, and evaluate the technical conditions of the business district, site, and store of the location sought by franchisees. It also estimates the feasibility of franchise, including the estimated turnover, franchise amount and business operation, and provides reference for site selection.
2. Unified decoration and equipment
In order to ensure the unified image of the fried chicken shop, the design of the shop is designed by the design company designated by the headquarters. Complete decoration drawings are provided for payment, and the construction team approved by the headquarters is responsible for construction. In order to ensure product quality, the equipment is also provided by the suppliers designated by the headquarters or self purchased according to the specified specifications.
3. Human resources and training
Before opening, provide reference materials for personnel recruitment and personnel system, and guide franchisees to recruit employees. At the same time, the headquarters will offer corresponding courses for franchisees and employees, and the training for employees will take 12 working days (two weeks);
After opening, the headquarters will send a supervision manager to the store for coaching. If the franchise stores have additional manpower needs, the headquarters will provide paid support after coordination. At the same time, the headquarters will continue to offer training courses to franchisees and their employees to strengthen communication with franchise stores.
4. Operation guidance and assistance
Before opening, formulate the progress of opening preparation, assist in planning the opening advertising and promotion activities, and provide standard operation manuals as operation specifications;
After opening, the relevant personnel of the headquarters will irregularly go to the franchise store for supervision and guidance, and hold an operation review meeting with the franchisees to help improve store management and improve performance.
5. Advertising and promotion
In order to improve the business performance of franchise stores, the headquarters will provide opening advertising and promotion programs, regularly hold national and regional promotional activities, and assist in formulating single store marketing activities.
6. Raw material procurement and distribution
The raw materials of the franchise stores are supplied by the suppliers designated by the head office, and a small part of the materials are specified by the headquarters, and the franchisee purchases locally; The distribution of raw materials is based on the distance between the franchise store and the headquarters and the inventory demand. Regular orders are placed weekly or monthly. The relevant logistics management and transportation costs are borne by the franchisee.
