China The traditional tea culture has a history of thousands of years. Teahouse chain is a large teahouse located in Hangzhou, with a development history of nearly ten years. Since its opening in 2000, on the basis of the continuous efforts of Xinyuan people, its products and service quality have been recognized by the majority of citizens. Teahouse chain has had a development history of nearly ten years since its opening in 2000. In the past ten years, Xinyuan people have been working hard, and the service and quality of the teahouse have been recognized by the general public and the superior departments. In 2009, the tea house chain entered the "2009 Hangzhou Life Quality Experience List" launched by the Municipal Brand Association; In the face of honor, the tea house chain will take this as the driving force, constantly surpass, and strive to build the Wishing Tea House into a green business card of Hangzhou Tea House.
Different styles of boxes, windows, seats, tables and chairs, lamps, stone stools, gongs and doors, as well as various tea sets and tableware are unique. They are simple and unique. The light of the whole teahouse is soft and clear, such as zither, elegant music, blue snail and dragon well, drinking slowly, so that people can enjoy the artistic conception of people in the tea mountain and water scenery. The simple and elegant design concept and modern expression method, together with the jumping elements, are a major feature of the tea house chain. The future is bright.
The R&D team of the teahouse chain will introduce new food from time to time to keep consumers fresh and curious about brand food and retain customers for a long time. Teahouse chain has very high requirements for product production. It is not easy to make tea with exquisite style and good taste. However, in order to improve the turnover rate, the brand has summarized the steps of food production in the development process. As long as these steps are strictly followed, the products produced must be complete in color, fragrance, health, safety and beauty.
The design of the shop is to blend the traditional elements into the modern atmosphere to create a fashionable and elegant dining environment. The main color of the restaurant is red, accompanied by modern black and white, and is blended with silver gray and golden yellow. The huge red dragon ceiling in the hall is eye-catching. It not only divides the dining area into two parts, but also serves as a luxurious channel to the private rooms at both ends of the restaurant.
Advantages of Tea House Chain Franchise
1. Brand image advantages
Unify the brand advantage and the unified image recognition system of the headquarters to provide dealers with a full set of VI visual recognition system. The unified image will save the marketing and publicity investment of franchisees.
2. Output advantages of the whole store
The fool like whole store output mode of the tea house chain makes it easy for franchisees to succeed.
3. Advantages of free training
The teahouse chain provides free training for franchisees, including store management, technical quantitative standard training, etc.
4. Logistics distribution advantages
In order to improve/increase the normal operation of the franchisee's stores, the domestic logistics companies of the products of the "teahouse chain" provide support for the purchase.
5. Media advertising advantages
The tea house chain implements strong advertising efforts, and the marketing department carries out unified advertising and promotion planning, focusing on TV, newspapers, magazines, websites, search engines and other media.
6. Advantages of site selection and decoration
The choice of store location is very important for the future support of franchisees. The Franchising Business Department will evaluate the proposed location and analyze the franchise operation, greatly reduce the franchise cost, and escort the franchise of franchisees.
Conditions for chain joining of tea houses
1. Provide legal identity cards so that the headquarters can establish true files.
2. Recognize and accept the business philosophy and model of "teahouse chain", and those who are interested in starting businesses and joining in.
3. It has certain economic strength and qualified reputation foundation.
4. Franchisees need a store that meets the requirements of the headquarters. They can own or sign a lease contract.
5. Implement and abide by the operation and management system of "teahouse chain".
6. Joining the tea house chain must have qualified business reputation and moral character.
Chain franchise process of teahouse
1. Understanding projects
Preliminary contact to understand the project situation.
2. Second consultation
Entrepreneurs visited the headquarters for investigation and second consultation with the headquarters staff.
3. Franchise application
If the franchisee has no objection to the brand, it can provide the Headquarters with the "Application for Franchise" and submit the identity statement.
4. Sign franchise contract
Sign the Franchise Contract, pay relevant fees, and the headquarters provides the Operation Manual and relevant materials.
5. Select Store
After obtaining the operation authorization, the franchisee needs to carry out store construction. First, it needs to select a store with symbolic conditions.
6. Shop decoration
The headquarters will issue decoration design drawings for franchisees in accordance with the building standards of franchise stores nationwide, and the franchisees will carry out decoration.
7. Pre job training
During or after the decoration of the store, with the assistance of the business manager, pre job training will be carried out for the recruited shopping guides and after-sales personnel.
8. Opening preparation
Get the authorization, opening gifts, marketing guide manuals and other materials, and all products and personnel are ready for opening.