LeEco Habituality“ subversion ”

On September 19, 2012, with the theme of "Disruption Day", LeTV announced that it was the first Internet company in the world to launch its own brand TV. On May 7, 2013, after the official debut of Super TV, and now the release of LeTV's fourth generation Super TV, LeTV has demonstrated an incredible business legend in the three years when the television industry has been in decline. It not only injects new vitality into the development of the television industry, causing many manufacturers to compete for imitation, but also promotes the "decentralization of hardware" to make the television industry focus on the value of content and services.

When developing each new product, LeTV will have a standard configuration, that is, it must be the top configuration and highest performance product on the market, which can meet the long-term continuous operation in the future life cycle and meet the needs of user experience. For example, its newly released Super 4 X50 Pro/Super 4 X50 not only elevates the highest configuration of smart TV to the dual 3 era (3GB memory+32GB flash memory), but also its Mstar6A938 chip enables users to enjoy the performance aesthetics of large screens. In terms of industrial design and manufacturing process, the super 4 X50 Pro/super 4 X50 adopts aviation grade aluminum metal, which makes the 9.9mm ultra-thin fuselage unimaginably strong. The appearance design aesthetic of the whole product is almost paranoid pursuit, creating elegant fashion temperament of the product, showing the beauty of originality everywhere.

As the first brand of Internet smart TV, LeTV's super TV family made an amazing debut at this year's Asian CES Electronic Exhibition, including the world's first Internet HDR curved 4K eco TV super 4 X55 Curved, the world's first glass light guide ultra-thin split smart TV super 4 Max70, and the world's largest 3D and 4K TV - 120 inch TV king uMax120, etc, These star products, which are very industry-leading and have the beauty of originality, have delighted fans.

Let's look forward to what disruptive products LeEco will bring to us at this year's IFA Electronics Show in Germany.