Original title: Sharp review | How can it not be "cool" to show off rich online celebrity just for traffic pollution
Recently, Wang Hongquan, a blogger with millions of fans, was banned by major social platforms. From unlimited scenery to no one, the "cool" of "Wang Hongquan Star" once again announced the determination and will of the online information department to create a clear cyberspace, and also reminded more We Media people.
Throughout the content released by "Wang Hongquan Star", the theme of flaunting wealth and ostentation can be described as an iron battle. He exposed the luxury houses and cars, exposed the fancy clothes and jewelry, and said that "if you don't wear 8 figures together, you can't go out". The true and false show off the luxury life crazily. "Never stop talking without striking" has also become an alternative way of making money for the likes of "Wang Hongquan Star". A gray chain of "showing off wealth - drainage - realization" looms.
The network is not a place beyond the law, and must abide by public order and good customs. The ugly show of wealth fabricated by "Wang Hongquan Stars", which openly publicized money worship and incited extravagance and waste, disgusted many netizens. This kind of "black red" jumped up and down in the public's view, and even opened a "wealth show track" in We Media, which directly poisoned the audience, especially the youth group, and impacted the mainstream values of society. According to the Regulations on Ecological Governance of Network Information Content, network information content producers should take preventive and resistance measures against information that promotes vulgar, vulgar and kitsch content. The decisive measures taken to deal with relevant accounts of "Wang Hongquan Star" are based on the law and deserve praise.
Today, we media industry is extremely prosperous. Many large players have gone through the initial stage of private expression and interest driven, and entered into the corporate operation and profit driven business model. The rich benefits and fierce competition of the attention economy have also led to a large number of communication chaos. There are people who guide and play their own stories, hype topics, spread rumors, confuse people, lead online violence, hurt innocent people, show off the ugly and show off the rich, vulgar and vulgar people, waste public resources, and cause widespread public anger. With the accelerated improvement of network governance laws and regulations, and the in-depth promotion of the "Qinglang" action, various prominent chaos such as online rumors, online violence, malicious marketing and speculation have been effectively curbed, and the ecology of online public opinion and communication order are getting better and better. The red line of laws and regulations is rigid, and the eyes of netizens are bright. Under this background, any sensationalism and pollution operations are self limiting, and thorough "cooling" is inevitable.
Although the flow is good, it is reasonable. In addition to external constraints and severe punishment, we expect all we media people to understand the simple truth that influence equals responsibility. As long as we do "one to many" public communication, we must take public responsibility. Nowadays, the number of fans and appeal of many large players is no less than that of an institutional media. The "We" feature of We Media is rapidly fading away, and its public attribute is becoming more prominent. Correcting values and consciously shouldering social responsibilities that match the discourse energy are not only the basic obligations of each communicator, but also the way of long-term development.
The Internet provides the growth space for We Media, and values determine how far practitioners can go. Only by strictly abiding by laws and regulations, public order and good customs, and pursuing content value and healthy aesthetics can such positive energy win a clean flow.
