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Taking Sichuan Ceramic Capital for Dragon Boat Festival

In 2023, Sichuan's "Hundred Boats Race to the Dragon Boat Festival" centralized exhibition will be held in Jiajiang, Leshan

June 14, 2023 20:04 | Source: People's Daily Online - Sichuan Channel
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 Meeting site. Photographed by Deng Yun
Meeting site. Photographed by Deng Yun

People's Daily, Chengdu, June 14 (Xinhua) Today, the news briefing for the "Hundred Boats Race to the Dragon Boat Festival" centralized exhibition activity in Sichuan Province was held in Chengdu. It was revealed at the meeting that the 2023 Sichuan "Hundred Boats Race to the Dragon Boat Festival" centralized exhibition activity (hereinafter referred to as "the exhibition activity") will be held in Jiajiang County, Leshan City on June 21; At the same time, the demonstration performance of "100 boat race for the Dragon Boat Festival" will also be held in Xianhai District, Mianyang City and other places.

It is understood that this activity is mainly a dragon boat show, supplemented by "Zong" emotion, "Zong" meaning dumplings contest, beer lobster music and food festival activities and other supporting activities; At the same time, it also meticulously organized exhibitions of national intangible cultural heritage projects such as "Muchuan Grass Dragon" and "Emei Wushu", as well as folk custom performances such as Yangko, Waist Drum, Money Stick, Cow Lantern, Dragon Dance and Lion Dance.

According to Zhao Hongchuan, the first level inspector of Sichuan Provincial Department of Culture and Tourism, this Jiajiang County Dragon Boat Event is a 300 meter straight dragon boat show, including 17 city (prefecture) teams, one specially invited Chongqing Wulong team and two Jiajiang teams, with a total of 20 participating teams.

Deputy Secretary of the CPC Jiajiang County Committee Zhang Yi, head of the county people's government, said: "During the event, we will focus on the historical relics of Dongfeng Weir and the traditional customs of the Dragon Boat Festival, and hold dragon boat cultural activities - dragon boat race to win the grand prize, 'spend a summer and taste Jiajiang' activities - grab gold coupons to buy general merchandise, new business forms of culture and tourism - New Jiezi Street, plum picking festival - visiting villages to taste agricultural specialties, music and food festival - watching performances and drinking ice beer and other activities, so that everyone can eat in Jiajiang and travel in Jiajiang, joy in Jiajiang. "

At the same time, Lei Jianxin, a member of the Party Leadership Group of the People's Government of Leshan City and Vice Mayor of Leshan City, revealed that Leshan City, with the traditional culture of the Dragon Boat Festival as the core, has carefully arranged a series of "1+N" Dragon Boat Festival mass cultural activities, including more than 30 "hard food" activities such as "Our Festival · Dragon Boat Festival Literary Performance", "Dragon Boat Festival Rice Dumpling · Poetry Recitation Classic", "30 minute Dragon Boat Festival Theme Lecture", and water cruises More than 20 interactive activities, such as duck snatching, zongzi making contest, swimming relay race, etc.

The Mianyang venue takes the organic integration of culture, tourism and technology as the starting point to open a "technological model" of the Dragon Boat Festival for the public. According to Ren Tongmei, Deputy Secretary of the Party Working Committee and Director of the Management Committee of Mianyang Xianhai Water Conservancy Scenic Area, the immersive experience station of "Science and Technology Creation Xianhai" in the Mianyang venue has set up AR interactive games, UAV flight experience and other links full of a sense of science and technology, which will provide tourists with personalized, accurate and immersive services. Ren Tongmei said that she hoped to take this event as an opportunity to let the flowers of culture, tourism and sports blossom in Xianhai. (Wang Fan, intern Deng Yun)

(Editor in charge: Li Qiangqiang, Gao Hongxia)

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