In recent days, in the hot events such as "Qin Lang lost his homework in Paris", some We Media "scraped traffic" constantly. It presents the characteristics of fictitious identity to increase the credibility of information, short video platform as the main media, ignoring facts and public interests, no principles, no bottom line, etc. A large number of We Media accounts are mainly operating in the direction of skimming traffic for huge profits. Some mainstream media also frequently "roll over". The lack of platform disposal has become a factor contributing to the unhealthy trend of "skimming traffic". In response, the People's Daily Online launched the "three reviews" of "rubbing traffic".
Cold crisp
Source: People's Daily Online - Viewpoint Channel (2024-03-25 08:41)
The incident of "Qin Lang lost his homework in Paris" has turned around several times and caused a lot of trouble. The 17-year-old boy saved three people at the seaside and died, so "rescued girls" angry netizens appeared on the Internet... For some time, people involved in the fake hot events of social platform accounts have fished in troubled waters, without principle or bottom line, "scraping traffic" for profit, which has become "psoriasis" in cyberspace, Many people can't stand it. It is undeniable that the social platform has released the enthusiasm of netizens to participate in public issues, and promoted [Detailed]
Arashiyama
Source: People's Daily Online - Viewpoint Channel (2024-03-26 08:23)
In the information age, the hot spots are surging and the flow is rapid. Therefore, some people have "twisted their brains" and "made small calculations", and have drowned their rationality and lost their bottom line in the superstition of "flow first". They ignored ethics communication, pretended to be a party to broadcast live broadcasts and earn rewards, and even "sprinkled salt on the wound", they also acted recklessly; they ignored humanistic care, blocked the victims' families for attention and attention, and did not scruple about laws and regulations, public order and good customs. What's more, fabricating stories, cannons [Detailed]
Lin Han
Source: People's Daily Online - Viewpoint Channel (2024-03-27 08:36)
Some social platform accounts have fabricated facts for rubbing traffic, confusing Sumo wrestling and making the network environment a mess. The Internet is also clear, and governance cannot be relaxed for a moment. It should be noted that the flow itself is "innocent". The wrong thing is to pursue the flow by any means to create hot spots and hype topics. The wrong thing is to take the flow as the only standard, ignore the value orientation and pursue one-sided regardless of social impact. From this point of view, the key to cutting off the hand of rubbing flow is to break the "flow only theory" [Detailed]
