Home Furnishing The high-quality development of the industry is the basis for promoting household consumption. At present, the household consumption preference of residents has gradually changed to green, intelligent and personalized, and the consumption quality has also significantly improved. As a barometer and vane of industry development, exhibitions play a key leading role in grasping market demand, transmitting consumption information, and insight into industry trends.
On June 24, China Exhibition Zhiao (Beijing) International Exhibition Co., Ltd. announced that the Beijing International Home Furnishing Industry Expo, China (Beijing) International Building Decoration and Materials Expo, China International trade handed down from generation to generation Exhibition • China International Integrated Custom Home Furnishing Exhibition, China (Beijing) International wallpaper Wallcovering window curtains • Home Soft Decoration Exhibition will be held in Phase I and Phase II of Beijing China International Exhibition Center (Shunyi Hall) from March 6 to 9, 2025, which will also be the first industry grand event with two pavilions after Phase II of Beijing New International Exhibition is put into use.
The newly unveiled Beijing International Home Furnishing Industry Expo will make its debut in 2025. Once the news was released, it immediately received attention from various sectors of the industry. To this end, the reporter interviewed Mr. Dong Chiming, General Manager of China Exhibition Zhiao (Beijing) International Exhibition Co., Ltd., the sponsor of Beijing International Home Furnishing Industry Expo.
"After the transformation of the real estate market from the 'incremental era' to the 'stock era', China's home furnishing industry has undergone tremendous changes, including changes in business models and channels, digital design and production, and the application of digital and intelligent technology, which are constantly subverting our understanding of the industry. As big home furnishing, multi category integration, whole customization, door and wall cabinet integration, and smart space have become hot spots in the industry development, the exhibition platform should give full play to the aggregation effect, open up cooperation between the industrial chains, and help brand operators to establish online and offline sales closed loops around dealers and retailers. " Mr. Dong Chiming said. "After the integration and upgrading of the series exhibitions of decoration materials, customized home furnishing and door industry, and household soft decoration held by China Exhibition Smart Olympics, they can give full play to their own advantages. The launch platform of new products for home furnishing enterprises in the beginning of the year, which we strive to build, will help enterprises seize the market opportunity. Beijing, as the center of politics, culture, transportation and international exchanges, is also an ideal promotion position for enterprises. Its unique radiation and influence ability will make enterprise marketing more effective. After the second phase of New China International Exhibition was put into use, the three major furniture industry exhibitions focused on the same time and place, and the resources were superimposed and fully shared, which is an important manifestation of the improvement of the exhibition's hard power. "
When asked about the changes and highlights of the 2025 exhibition, Mr. Dong Chiming said: "The integration and upgrading of the exhibition is not simply a patchwork listing of the original three industry exhibitions, but an overall systematic planning and new layout. With the product as the theme, we set the exhibition halls according to the product application scenarios, functions and attributes, so that industry users can clearly identify the exhibition contents of each hall when visiting, and easily find the products they need. In addition, the exhibition will also include smart bedroom, smart kitchen and toilet High potential sectors, such as Shilao Home, have made efforts to bring new exhibition experience to industry users. Through joint cooperation with well-known designers, the "annual new product trend space" for design scenes will also appear in various theme pavilions, helping leading enterprises to display their annual first new products. The overall promotion of exhibition scale and specifications will also drive the participation of new and old brands, and it is our goal to return the industry's attention to the product itself. "
It is reported that the upgraded Beijing International Home Furnishing Industry Expo will be the first home furnishing industry exhibition in northern China with an exhibition area of more than 250000 square meters. It is estimated that more than 3000 enterprises in the industry will be on display on the same platform, covering the integrated roof wall Kitchen and bathroom , whole house soft decoration, whole house customization, door and wall cabinet customization, smart home and furniture 14 industry categories including customized main materials and auxiliary materials. 50 concurrent activities will focus on policies, products, trends and designs, and deeply analyze the hot spots in the industry.
The new exhibition, which integrates the audience resources of the three major home decoration industry exhibitions, will also enjoy the buyer resources in the north and radiate to East and Central China. According to the industry research conducted by the sponsor in the early stage, due to time, cost and other factors, it was impossible for industry visitors to participate in three exhibitions with such a long span in succession in the past, and they could only participate selectively. Now we can enjoy the high-quality and massive products in the home decoration industry through a visit. Especially in the current situation, it is the common voice of the industry to reduce internal friction, strengthen cross-border integration and industrial chain cooperation, and create more possibilities for enterprises.
At present, the investment attraction, operation, publicity and promotion of the 2025 Beijing International Home Furnishing Industry Expo have been fully launched. We will continue to pay attention to the pre exhibition preparations of the Expo and look forward to jointly witnessing the opening ceremony of the home decoration industry in Beijing in March 2025.
About China Exhibition Zhiao:
CIECA (Beijing) International Exhibition Co., Ltd. is an exhibition company jointly established by China International Exhibition Center Group Co., Ltd. and GLevents in March 2019. The company adheres to the business philosophy of "innovation, development, cooperation and win-win", global resources and localized management. Through enterprise integration and project resource integration, the exhibition level is more professional, and the industry concentration and brand effect are further enhanced. With the advantages of exhibition resources and the new expansion projects ready to be launched as the basis for future development, CIEXPO will build industry exhibitions with higher quality and make continuous progress towards informatization, branding, specialization and internationalization, making the company an exhibition organization enterprise with important influence in the domestic exhibition industry.
China International Exhibition Center Group Co., Ltd., established in 1985, is an enterprise directly under the China Council for the Promotion of International Trade. Now it has developed into a group exhibition enterprise with the whole exhibition industry chain, including exhibition hall operation, domestic exhibition organization, overseas exhibition, exhibition design and engineering, exhibition transportation, exhibition information advertising, accommodation and catering, and is the vice chairman unit of China Exhibition Hall Association and the chairman unit of China International Chamber of Commerce Exhibition Committee.
China Exhibition Group has two exhibition halls, of which the China International Exhibition Center (Chaoyang Hall) was built in October 1985, and was rated as one of the * * buildings in Beijing in the 1980s, with an indoor and outdoor exhibition area of about 60000 square meters. In 2008, the first phase of China International Exhibition Center (Shunyi Hall) was completed and put into use in Shunyi District, Beijing, with an indoor and outdoor exhibition area of about 160000 square meters. The two pavilions, with superior geographical location and complete supporting facilities, are important places for China to carry out international trade and technology exchange activities.
Founded in 1978, GLevents, headquartered in Lyon, France, is an international leader in overall solutions in the field of events and exhibitions. Its business covers more than 20 countries and regions on five continents, with more than 90 branches and 5650 employees. The Group was listed in Zone B (Chinese stock) of Euronext Paris in 1998.
Through its unique business model, the three core businesses complement each other to meet all activity needs and customer expectations.
Activity and Sports Event Operation (LIVE): It provides all-round solutions from event design to event delivery, serving more than 6000 events annually. Venues management (VENUES): provides customized services such as venue planning and construction, operation management, on-site services, and manages more than 60 venues. EXHIBITIONS: plan and host various exhibitions to create an industry event in the B2B and B2C fields. It has 480 self owned brand exhibitions.
Headquartered in Shanghai, GLGC has more than 20 branches and more than 750 employees in China. At present, the Group's business has spread across 15 major cities in China, providing services and support for more than 300 events and sports events every year, and hosting 15 self owned brand exhibitions. In addition, Smart Olympics has managed 3 venues in China and provided services for more than 10 professional exhibition halls.
