Introduction to Great Wall New Media Group
The Great Wall New Media Group was founded in October 2017. It is the first new media group in Hebei Province to take the Internet as the main form of communication, and one of the three major mainstream media in Hebei Province.
The Group is committed to building a source of high-quality new media content, a new platform for independent and controllable communication, a new highland of the new media industry, and a pilot field for system and mechanism innovation. It has built and operated the "learning power" Hebei learning platform, Jiyun · Rong media platform with high standards, and has Jiyun client, Great Wall Network, Great Wall 24-hour client, Hebei Economic Daily, the official Weibo of Great Wall New Media The total number of users of the all media communication matrix, including WeChat, the official number of Tiaoyin Fast Hand and other third-party media accounts, exceeded 150 million. Among them, Jiyun Rong Media Platform is the provincial general technical platform of Hebei county-level financial media center, a new communication platform of news+government service business, and a new comprehensive service position for media to deeply participate in social governance. The platform won the first prize of "Wang Xuan News Science and Technology Award" (project award) in 2021. The total number of downloads of Jiyun series clients exceeded 60 million, and the cumulative number of visits exceeded 23 billion. Among them, the total number of downloads of Jiyun series clients ranked first among all kinds of clients in the province, and the number of similar clients in the country. One person of the group won the highest award in China's press - the 16th Yangtze River Taofen Award (Taofen Series), and 11 works won the China News Award.
In accordance with the requirements of accelerating the in-depth integration and development of the media, the Group has initially constructed the "news+government service business" all media public opinion ecosystem and industrial service system. There are a number of main business segments, such as science and technology information services, government new media services, e-commerce, brand activities, big data public opinion risk control, and one national high-tech enterprise. At present, the total assets and net assets of the Group are 5 times and 14 times of those at the beginning of its establishment respectively. Since the establishment of the Group for 6 years, the annual average growth rate of operating revenue has reached more than 25%.
（1） Hebei learning platform of "learning powerful country"
The platform has 17 major columns, including "Know deeply and love deeply" and "Yan Zhaoxin act", to fully display the vivid practice of learning and implementing Xi Jinping's socialism with Chinese characteristics for a new era, as well as the new measures, new progress and new results of the province's economic and social development. The platform fully aggregates high-quality learning resources, enriches the learning content of the platform, improves the attractiveness of the platform, and many indicators rank in the forefront of the country.
（2） Jiyunrong Media Platform
The provincial general technical platform of Hebei county-level financial media center promotes the key project of in-depth media integration in Hebei Province, the new communication platform of "news+government service business", the new position of comprehensive services for media in-depth participation in social governance, and the general hub of regional information. The platform won the first prize of the 2021 Wang Xuan News Science and Technology Award. The total number of downloads of serial clients exceeded 60 million, and the cumulative number of visits exceeded 23 billion. Among them, the total number of downloads of various clients in the province ranked first, and the number of similar clients in the country ranked first.
（3） Great Wall Network
The national well-known news portal and the first network window of Hebei people's livelihood service are new platforms for communication and interaction between the party committee, the government and the people, e-government, public opinion guidance and policy interpretation.
（4） Great Wall 24-hour client
The world's first Great Wall public welfare client, with the theme of the Great Wall, the protection of the Great Wall resources and the dissemination of the Great Wall culture as the main content, inherits the spirit of the Great Wall and gathers the strength of the Great Wall.
（5） Hebei Economic Daily
The only major political and economic newspaper in Hebei Province with distinctive characteristics of economic news and equal emphasis on current political news and people's livelihood news, is an important public opinion position for the provincial party committee and government to guide the economic work of the province, is the main platform, main channel and main force of the economic propaganda work of the province, and focuses on creating "Hebei's first economic financial media" integrating "newspaper, internet, terminal, micro and database".
（6） Great Wall New Media Distribution Matrix
Including nearly 20 platforms such as official microblog, WeChat, People's Account, Baijia, Toutiao, with a total number of fans exceeding 20 million. The official microblog @ Hebei Great Wall has nearly 6 million fans, and the total reading volume will exceed 300 million in 2022. The official WeChat Great Wall new media has more than 2 million fans. The Greatwall People's number one in the Hebei regional list all the year round. In 2023, it won the honorary title of "the fifth anniversary influential creator of the People's number", and was the only media in Hebei.
（7） Great Wall New Media Video Matrix
The Great Wall New Media has more than 7 million fans of the dither account and more than 2 million fans of the fast hand account; Nearly 25000 short video works have been published in the accounts of Tiaoyin and Fasthand, the video has been played more than 40 billion times, and has been liked by 1.01 billion netizens. More than 500 "popular" short videos have been published with more than 1 million likes.
（8） IHebei International Communication Channel
In June 2022, it will be launched on the Great Wall and Jiyun clients, and simultaneously open accounts of Twitter, Facebook, YouTube and other overseas social media institutions, forming a 2+4 international communication matrix. Up to now, more than 50 diplomatic officials have paid attention to, praised and forwarded it. The international communication work "The world looks at Chongli and looks forward to the future together" has won the third prize of the China News Award for international communication. The boutique works "Between Clouds and Water", "Hope to Live with You" and so on have been adopted by more than 500 overseas media.
Member units of Great Wall New Media Group Co., Ltd
1. Great Wall New Media (Hebei) Co., Ltd
1.1 Hebei Zhuoyu Culture Media Co., Ltd
1.2 Hebei Great Wall New Media Group E-commerce Co., Ltd
1.3 Great Wall Cloud Media Culture Development (Hebei) Co., Ltd
1.3.1 Great Wall Cultural Tourism (Tangshan) Co., Ltd. (equity participation)
2. Shijiazhuang Chuanyu Human Resources Service Co., Ltd
3. Hebei Economic Daily
3.1 Great Wall New Information Technology Services (Hebei) Co., Ltd
4. Hebei Great Wall Media Group Co., Ltd
