2022 National Undergraduate Training Camp will be held online

The post-00s college students have "one hundred thousand reasons" about entrepreneurship

Author: Meng Peipei, reporter of China Youth Daily and China Youth Network Source: China Youth Daily client August 23, 2022

At the 2022 National College Students Entrepreneurship Training Camp, guests took a group photo with young makers Yun. Pictures provided by the sponsor

"Can red culture and green industry be integrated and developed?" "Where is the general direction of the future market of rural wall painting?" "How can rural tourism rely on local scenic spots to solve the problem of low service level of farmhouse entertainment and homogeneity of scenic spots?" "Does sharing bicycles and charging treasure count as public entrepreneurship?" "Should college students aim at life services or scientific and technological innovation in entrepreneurship?"

In the live broadcast room of the National College Students Entrepreneurship Training Camp in 2022, post-00s college students from all over the world kept asking questions in the discussion area. Then, these questions were carefully answered by the experts on the other side of the screen.

Shi Fengzheng of Henan University of Technology is working with team members on the project of UAV spraying and pest detection. He asked: "How can we better integrate with rural revitalization?" At that time, Gao Ming, deputy director of the Rural Economic Research Center of the Ministry of Agriculture and Rural Affairs, happened to be in Shanwei, Guangdong.

Standing in the field, he gave a suggestion of "grounding". "In the past two years, promoting agricultural modernization with socialized services has become the focus of rural revitalization. There is a shortage of rural technicians. How to plant rural land? It depends on agricultural socialized services". He reminded that at present, the Ministry of Agriculture and Rural Affairs is promoting the implementation of agricultural socialized service projects nationwide. "If you want to enter this field, you can also get 30% subsidies".

From August 15 to 19, 1000 young makers from more than 400 colleges and universities across the country gathered for training on the "cloud". Among them, the majority of college students are after 00. Focusing on sustainable development and youth action, focusing on scientific and technological innovation, rural revitalization, cultural creativity, green development, public entrepreneurship and other fields, the post-00s college students incarnate "100000 whys" and seek advice from experts in the live broadcast room.

To comprehensively promote rural revitalization, industrial prosperity is the top priority. Li Sipeng, chairman of Beijing Laolishu Juyuande Agricultural Science and Technology Development Co., Ltd., just shared how they built a Beijing featured agricultural brand and drove regional economic development. Immediately, Xiong Yudi from Shenyang Normal University asked: "Our local tea production of a rare variety is low, so is it easy to promote rural agricultural products when they are positioned as high-end rare products?"

In Li Sipeng's opinion, it is a mistake to lock the grade for yourself at the beginning of entrepreneurship. On the contrary, I think the products can be divided into high, medium and low series in the early stage. Although they are rare teas, they can certainly select ordinary ration teas to consolidate the output and share, earn reasonable profits through middle end teas, and establish selling points through high-end teas. But in fact, whether to make high-end tea or not depends on the feedback from the market. "

Can the rural revitalization collide with the new national trend loved by young people? Jie Xin from Liaoning University of Engineering and Technology raised the question: "How should the packaging design of agricultural products introduce national fashion elements?"

Wang Peinan, a teacher at the Writing Center of the School of Humanities of Tsinghua University, explained that Guochao elements often appear in consumer goods, food, clothing and other fields.

In his opinion, the packaging of agricultural and sideline products might as well highlight the labor factors, "for example, the use of cartoons to show the farming process or labor pictures may be closer to the cultural identity of the younger generation of consumers. Agricultural and sideline products ultimately come from and take root in the land. It is not only necessary to highlight this cultural emotion, but also to introduce the second dimension as an image label, perhaps as a way of thinking ".

In addition to rural revitalization, scientific and technological innovation has also become the most popular word discussed by campers. A camper asked, "Should college students aim at life projects or scientific and technological innovation projects when starting businesses?"

In this regard, Zhang Jie, the managing director of Huadan Angel Investment, reminded that "entrepreneurship in college should not be" like a dragon ". You can first go to start-ups to experience the state of entrepreneurship. If you have technical advantages, perhaps science and technology innovation projects are more suitable, but science and technology projects often mean higher initial costs or skilled teams; If you enter the life track, even if you open a milk tea shop at the door, it does not necessarily mean that you can make money. If you really want to decide to start a business, you should go step by step. "

Tan Wenshu, the director general manager of Meihua Venture Capital, reminded, "Don't force yourself into the track that you are unfamiliar with or have no future in order to start a business; don't blindly follow the" wind tunnel ", look at the mountains from one mountain to another, and easily switch the industry track; don't completely obey the feelings and go against the industry trend to start a business".

After five days of study, Liang Jiaming of South China Agricultural University sighed, "Entrepreneurship has always been my dream. When I first entered the university, I felt that I would not touch agriculture if I grew up in the city. After I touched agriculture when I studied in my major, I would like to contribute to the revitalization of the countryside. It has been more than a year since the establishment of seed industry intellectual property rights maintenance and seed industry brand management service company. We hope to use professional knowledge to do a good job in rural industry brand service management, so that the industry can play a greater value without worry. I also deeply feel that to do a good job in rural revitalization requires feelings, creativity and determination ".

It is understood that the 2022 National College Students Entrepreneurship Training Camp will be guided by the Youth Development Department of the Central Committee of the Communist Youth League and hosted by China Youth Daily and KAB National Promotion Office.

Meng Peipei, reporter of China Youth Daily, China Youth Network Source: China Youth Daily