Xiaomi Joins Hands with JD to Hold the 2024 Rice Noodle Festival Open Day Race Track Test Drive Xiaomi Automobile

Recently, the annual Rice Noodle Festival is in full swing. The 2024 Rice Noodles Festival was jointly held by Xiaomi and JD, bringing consumers 3C digital goodies, great benefits and various interesting offline activities. It is also the first time that Xiaomi brand has deeply cooperated with channels to jointly hold the Rice Noodles Festival. On April 15, the open day activity of Xiaomi and Jingdong Rice Noodle Festival was launched. Jingdong Rice Noodle, as the first group of users, entered Xiaomi Auto Experience Center and participated in Jingdong Science and Technology Salon to enjoy this grand event of blending technology and life. The whole event was also broadcast live in the JD 3C digital acquisition and marketing studio, attracting many users to watch and praise.

On the opening day of the 2024 Rice Noodles Festival, Rice Noodles first visited Beijing Xiaomi Automobile Factory to learn about the development history of Xiaomi Company and the details of Xiaomi Automobile products, such as the Modena platform framework of Xiaomi Automobile, armored cage steel aluminum hybrid body, Xiaomi Super Motor, 9100t Xiaomi Super large die casting, and Xiaomi surging self-developed chips. What's more exciting is that every rice noodle has the opportunity to participate in the trial ride of Xiaomi SU7 track and experience Xiaomi SU7 on the track. Later, Mifen went to the headquarters of Beijing Jingdong to participate in the science and technology salon and participated in the lottery on the spot. The prizes included Xiaomi bracelet 8, Jingdong doll blind box, Xiaomi noise reduction Bluetooth headset Necklace, Xiaomi Watch S3 Redmi Turbo 3、 Xiaomi Mobile Power 3, etc.

For a long time, relying on its strong supply chain advantages, JD has continued to cooperate with Xiaomi and other manufacturers in depth. Through marketing co creation, differentiated services, and omni channel capabilities, it has helped launch new products, and achieved instant sales of new products. At the same time, it has brought consumers 3C digital, home appliances and other new products at the first time. At the same time, in order to meet the consumers' desire for "preemptive" experience, JD's joint manufacturers have created the "first step" plan, so that users can enjoy the exclusive experience of 3C digital new products first, rights first, and discounts first in JD without waiting, including limited number of new products delivered before delivery.

During the Rice Noodle Festival, consumers can search for "Rice Noodle Festival" on the home page of JD APP to enter the event venue, place a one-stop order for all kinds of millet products, and enjoy up to 3000 yuan discount and up to 24 interest free benefits. At present, Xiaomi 14 The series ushered in the first official price reduction, with a maximum reduction of 400 yuan. Xiaomi 14 16GB+512GB discount 300 yuan, JD 4299 yuan, Xiaomi 14 Pro For 16GB+512GB version, the discount is 400 yuan, and JD price is 5099 yuan. You can enjoy 24 interest free periods and 180 days of replacement without repair.

It is worth mentioning that the Redmi Turbo 3 was also launched on the opening day of the Rice Noodle Festival on April 15. It is equipped with the third generation Snapdragon 8s, which brings Xiaomi's surging OS, as well as the support of the Fury Engine 3.0, making the game experience better. In terms of AI, Redmi Turbo3 brings AI magic elimination Pro, AI gesture, AI smart phone assistant, AI intelligent noise suppression, full scene AI network enhancement Picture processing , call, network and other aspects to provide a better and more intelligent use experience. In terms of screen, the Redmi Turbo 3 is equipped with the second generation 1.5K Chinese screen; In terms of image, the rear 50 million pixel main camera, ultra wide angle camera, and the front 20 million pixel camera, together with Xiaomi Image Brain, support lightning snap, making taking photos easier. The Redmi Turbo 3 also uses a diamond bone structure, which has won the SGS five-star fall resistance and fall resistance certification, making it more durable. Redmi Turbo 3 starts from 1999 yuan in JD, and can enjoy six interest free periods and one-year free purchase Screen saver A maximum subsidy of 900 yuan for trade in and a free Bluetooth headset for PLUS.

If you want to buy various kinds of Xiaomi 3C digital goods, come to the JD APP home page to search for "Rice Noodle Festival" and enter the activity page to place an order.

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