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    Xiaomi 12S: Why didn't anyone who wanted to buy a small screen flagship buy it?

    [Original by Zhongguancun Online] Author: Cheese molecule

    On various network platforms, we can always see such a voice from time to time: "Today's mobile phone The screen is so large that it's really uncomfortable to hold it "," I will buy a small screen flagship if a manufacturer comes out " However, under such a call, the response of major mobile phone manufacturers is not so strong, iPhone The mini series has been cut off, and there is almost no small screen option in Android phones. Why on earth?

     Xiaomi 12S: Why didn't anyone who wanted to buy a small screen flagship buy it?
    Xiaomi 12S

    With this question in mind, I spent three months deeply experiencing one of the few small screen flagship in the market at present—— Xiaomi 12 S, Here is my personal opinion on this issue.

    01 Poor performance?

    When it comes to the small screen flagship, the performance is probably the most worrying thing. After all, with the performance improvement in recent years, the heat of mobile phones has also risen. Even though Xiaomi 12S has been equipped with a flagship chip like Snapdragon 8+, how much can it release performance? In order to solve this problem, we still use the way of running points+games to test.

    The first is the score running test, although all manufacturers basically focus on the score running Software However, the test results can still reflect its performance limit. The measured results show that Xiaomi 12S Angora rabbit The scores are 1041553, 10709 for 3D Mark, 1308 for GeekBench and 4182 for GeekBench, which is not far behind the mainstream Snapdragon 8+models.

     Xiaomi 12S: Why didn't anyone who wanted to buy a small screen flagship buy it?

    In game testing, the situation is different. Here we directly use the most heavily loaded "Original God" in daily use for a 20 minute test. The image quality is set to high quality+60 frames. According to the results recorded by PerfDog, the average frame rate of Xiaomi 12S in 20 minutes is 57.4fps. The frame rate fluctuates significantly 10 minutes after the start of the test, and you can also feel a slight jam during the game.

     Xiaomi 12S: Why didn't anyone who wanted to buy a small screen flagship buy it?

    However, this result is not surprising. After all, the power consumption of today's flagship chips is rising. With the accumulation of heat, the temperature of the phone will also rise, which will affect the performance of the phone and the user's feeling of holding. For the small screen flagship, the smaller internal space of the fuselage is obviously more unfavorable for heat dissipation.

    In order to test the heating of Xiaomi 12S, I measured the fuselage temperature of Xiaomi 12S before and after the 20 minute original test. The results are as follows:

     Xiaomi 12S: Why didn't anyone who wanted to buy a small screen flagship buy it?

    It can be seen that the maximum temperature of the fuselage is 48.5 degrees Celsius after running the original spirit for 20 minutes. During the whole game, the fuselage is obviously hot, which is not friendly to mobile game enthusiasts.

    In general, the smaller fuselage space does have a certain impact on the performance of Xiaomi 12S. However, its comprehensive performance is still enough to meet the daily needs of most users, but it may not be suitable for game lovers.

    02 Will it last?

    In addition to its performance, many people are worried about the endurance of the small screen phone. As an external organ of modern people, if the phone has no power when going out, it is simply impossible to move. In this regard, the specifications of Xiaomi 12S have reached the mainstream level, and the 4500mAh battery+67W wired fast charge+50W wireless fast charge configuration is consistent with Big Brother 12S Ultra.

    From the measured results, the charging speed of Xiaomi 12S is really good. From 1% of the power, 85% can be charged in 30 minutes, reaching the average level of fast charging at the same level.

     Xiaomi 12S: Why didn't anyone who wanted to buy a small screen flagship buy it?

    In terms of endurance, I used the ZOL 5-hour heavy endurance model to test it. After 5-hour use, the remaining power of Xiaomi 12S is 51%, which can basically meet the daily use.

     Xiaomi 12S: Why didn't anyone who wanted to buy a small screen flagship buy it?

    In terms of fast charging and endurance, as Xiaomi has inserted batteries close to the mainstream flagship level for the 12S, its endurance has not seen the imagined "blood avalanche" scene; The fast charging performance of 67W is also enough, which can be regarded as a powerful counterattack against the continued range of the small screen flagship.

    03 Can't you take pictures?

    For the flagship aircraft, the image ability can be regarded as the key point of the recent competition. Everyone is competing with each other to get a better image. However, for the small screen flagship, due to the size and stacking constraints, the image module has become a shrinking disaster area, and Xiaomi 12S is no exception.

    As a mobile phone with a price of more than 4000 yuan, the hardware configuration of the Xiaomi 12S camera is really unsatisfactory, although the main camera retains the Sony IMX709 sensor, but the ultra wide-angle lens is shrunk to 13 million pixels, and the telephoto lens is directly replaced by a macro lens, even the main combination of length and width has not been retained. The only consolation may be that Leica co branding has not disappeared.

     Xiaomi 12S: Why didn't anyone who wanted to buy a small screen flagship buy it?
    Rear camera module of Xiaomi 12S

    In the actual shooting process, Xiaomi 12S kept a high level of focus. The analytical power of the film is excellent, and the color performance of Leica blessing is enough to please the eyes. There is no overexposure in the backlit scene. Although the ultra wide-angle lens cannot maintain a consistent level of resolution due to the reduction of the number of pixels, it is superior to the wide enough, and will not be unable to shoot in the face of large scenes.

     Xiaomi 12S: Why didn't anyone who wanted to buy a small screen flagship buy it?
    Main photo proof sheet

     Xiaomi 12S: Why didn't anyone who wanted to buy a small screen flagship buy it?
    Main photo proof sheet

     Xiaomi 12S: Why didn't anyone who wanted to buy a small screen flagship buy it?
    Ultra wide angle lens sample

     Xiaomi 12S: Why didn't anyone who wanted to buy a small screen flagship buy it?
    Ultra wide angle lens sample

    In the night scene shooting, Xiaomi 12S highlights are well suppressed, and sufficient dark details are retained, so the picture has a high tolerance. At the same time, Xiaomi 12S also maintains an excellent level in terms of the noise problem that is easy to occur on mobile phones.

     Xiaomi 12S: Why didn't anyone who wanted to buy a small screen flagship buy it?

     Xiaomi 12S: Why didn't anyone who wanted to buy a small screen flagship buy it?

    On the whole, if you just look at the main camera, the performance of Xiaomi 12S is no different from that of its own big cup, which is on the average level of flagship products; However, from the perspective of flagship products, the lack of Xiaomi 12S on the telephoto end is obviously unacceptable, which also leads to a gap between Xiaomi 12S and large screen products at the same price.

    04 Look at what you said above, why can't you sell it?

    After seeing this, I guess some friends will ask, you said so much, and I feel that there is no obvious weakness in the experience of the small screen flagship. Why can't you sell it? On this issue, I also interviewed several friends who wanted to buy a small screen phone but gave it up, and got a little idea.

     Xiaomi 12S: Why didn't anyone who wanted to buy a small screen flagship buy it?

    The first is the price factor. For the small screen flagship in the market, due to the difficulty in stacking, on the one hand, it has a higher cost, on the other hand, it has to make a choice in hardware specifications. The consequences of these two problems are that the price of the small screen flagship cannot be separated from the large screen products, and the configuration will shrink to a certain extent. This conflicts with the consumers' mentality of "the price should also drop when the size is small", which will undoubtedly affect the choice of many users who want to choose small screen phones but are not firm enough.

    Apart from the price gap, our current so-called "small screen" is hardly a real small screen. Take Xiaomi 12S for example, its 6.28-inch screen is only one circle smaller than the mainstream flagship product, and the 69.9mm body width can only make the mobile phone not hold hands. There is still some gap between it and real portability.

    05 Write at the end

    After seeing the use experience of Xiaomi 12S and analyzing the reasons why consumers do not buy the flagship of Xiaomi 12S, let's go back and summarize the Xiaomi 12S itself. This is a mobile phone that is very comfortable to use. Most users are worried about its endurance. Thanks to the Snapdragon 8+processor, its performance is enough to meet the needs of daily use. However, considering its price of more than 4000 yuan, its lack of image is difficult to satisfy.

    Although the Xiaomi 12S is not perfect, the small screen flagship is also a compromise product. But I still hope the manufacturer can insist on launching small screen products. Today, when the mobile phone market is stagnating, it is worth choosing to dig deep into user demand to find a new market segment, and the voice of users also proves that the demand for small screen mobile phones does exist. What the market is waiting for may be the manufacturers' next exploration.

    This article is an original article. If it is reproduced, please indicate the source: Xiaomi 12S: Why didn't anyone who wanted to buy a small screen flagship buy it? https://mobile.zol.com.cn/804/8040677.html

    mobile.zol.com.cn true https://mobile.zol.com.cn/804/8040677.html report four thousand eight hundred and twenty-four On various network platforms, we can always see such voices from time to time: "The mobile phone screen is so large that it's really uncomfortable to hold it", "I will buy the small screen flagship if any manufacturer comes out" However, under such a call, the response of major mobile phone manufacturers is not so strong. The iPhone has cut off the mini series, and there is almost no small screen option in Android phones. Why on earth
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