Dongba Microcirculation Head Therapy Store Chain Brand
It is referred to as Dongba Microcirculation Head Therapy, which belongs to Dongba Science and Technology Development (Tianjin) Co., Ltd. and is headquartered at No. 21, Building D, Lucia Business Street, Airport Economic Zone, Tianjin Pilot Free Trade Zone, mainland China. Dongba Microcirculation Head Therapy brand was founded by Ms. Wang Jingli, who has many years of experience in the health industry. The company has a professional research and development, technology and service team.
Dongba Microcirculation Head Therapy has been deeply involved in the field of head health for many years and has made great efforts in scientific research. Combining the essence of ancient Naxi traditional herbal medicine, it has creatively developed the "Microcirculation Head Therapy" head health care technology, and aimed at different parts of the human head and different hair qualities, it uses the professional core technology of "cleaning, conditioning, nourishing and caring" to promote Improve the health of human head and hair, and restore a new healthy image of healthy head and shiny black hair.
Dongba herb, Naxi Pride
In Yunnan, a quiet and new colorful state
Light makeup, Yulong Snow Mountain
Next to the Jade Lake, step into the Jade Lake Village
When I saw the Naxi people, I was busy collecting herbs
Men and women, young and old, go to battle together
Dongba nourishes hair with grass
Heal hair with herbal plant extracts
It is the ancient wisdom and essence inherited by Yunnan Naxi people for thousands of years
This is a precious herb that has been collected difficultly
Therefore, Yunnan herbal medicine is famous for its beauty
Dongba, ten years of deep ploughing and recuperation
Developed the technology of "micro circulation head therapy"
Dongba believes in technology and respects the wisdom of the ancestors
Improve head and hair health
It has always been Dongba's mission and vision
Industry prospect
In the White Paper on Scalp Health of Mainland People, it is predicted that by 2020, the market penetration rate of the head treatment industry will reach 20%, and the economic scale of the whole head treatment and related industries is expected to exceed 40 billion yuan. Statistics show that there are 200 million people with white hair, 400 million people with hair loss, and 90% of people have head sub-health problems. With the continuous development of social and economic life, the pressure of people's life is gradually increasing, which also affects the health of the scalp.
Head sub health has indirectly promoted the rise of the head treatment industry, and various head treatment brands have become active, such as Dongbatou Healing Hair. Although the head treatment industry is now in a rising stage with huge space for development, there is no reference to industry norms and standards. Most brands have plagiarism, false publicity, low product quality and chaotic management, which directly affect the reputation of the industry.
The white paper shows that the post-80s and post-90s generation have become the main consumers in the head care and health care industry, occupying the main market share. It is revealed that at present, 35% of the 18 to 35 year old members of the head care regimen account for a high proportion; The second is members aged 35-55, accounting for 28%; Other members reached 19%. In addition, there is a great market potential among the consumers in the head treatment industry, the post-80s and post-90s generation.
No industry has developed suddenly, and its growth is bound to experience many ups and downs. In fact, the head treatment industry has existed 20 or 30 years ago, but its development is slow. In addition to complying with the development of the economic situation, the reason for its development in the past two years is that it is inextricably linked to the upgrading of the consumption structure and the rise of the emerging consumer layer. In addition, the whole head treatment industry has also undergone tremendous changes compared with the past, which seems to be just a head treatment industry, However, it has fundamentally changed from a pure product era to a product+service era.
Features of the hair care market:
The rigid demand is large, and the number of hair loss population is large, showing a young trend.
In the 100 billion level market, health creates wealth, and the average annual potential market value is up to 220 billion yuan. The huge market just needs to open the golden decade of the hair care industry.
Hair loss is a very common phenomenon. There are about 200 million people with hair loss and 420 million people with white hair in the mainland. 80% of the population has scalding injury, dandruff, itching, hair loss, white hair and other symptoms. There are 300 million potential consumers who need urgent care.
03 Hair loss is becoming younger, and the post-90s generation will become the mainstream population of hair loss. According to the statistics of major media, the age of hair loss population in mainland China has dropped significantly, and the post-90s generation has joined the "main force" of hair loss; At the same time, on some retail platforms, "hair loss" has become a key word.
Advantages of joining Dongba Microcirculation Head Therapy Center
01 Ten advantages
1) Advanced technology: Dongba "Microcirculation Head Therapy" professional maintenance technology uses the principle of human microcirculation to promote and improve the health of the head and hair in the way of "clearing", "adjusting", "nourishing" and "protecting".
2) Good product: Dongba Chinese herbal medicine plant extracts. The raw materials collected come from the green, safe and original mountain areas of Yunnan. There is no modern chemical and fertilizer pollution, and the quality is better.
3) Service upgrading: the new Naxi ethnic style+fashion trend work clothes and good "DBB360 °" customer service standards and work style help Dongba brand micro circulation head treatment service to be fully upgraded to version 2.0.
4) Regional advantages: Dongbatou convalescent hair brand has launched a large-scale investment attraction nationwide for the first time. It is a rare opportunity to dig for gold wealth.
5) Advanced operation mode: Dongba "technology+products+services+multi scenario, multi-channel and multi format franchise" mode.
6) Brand advantage: Dongba has set up a professional planning and public relations team, and has reached extensive cooperation with many brand consulting companies, advertising media companies, public relations activity companies, Internet platforms, local satellite TV, and different industry channels, so as to continue to empower to create a strong brand.
7) Policy advantages: The first large-scale investment attraction of Dongba micro circulation head treatment brand nationwide is very beneficial and effective in policy support, but the number of initial investment attraction is limited, and the benefit policy is constantly adjusted.
8) Training advantages: Dongba Microcirculatory Head Therapy brand has established its own professional education and training business school, and the "BOSS High Growth, Phased Training and Learning Plan" has been established by sales managers with outstanding sales performance, experienced store managers, brand marketing directors, industry leaders, brand founders, famous store owners, and external think-tank consultants, Step by step to improve your performance.
9) Comparative advantages: Dongba Micro circulation Head Therapy has many joining modes, many business modes and less investment. Moreover, the brand is in a period of rapid growth, with more space and unlimited future potential.
10) After sales advantages:
1. Promotion and drainage support: Dongba has built a diversified We Media matrix and a professional marketing planning and promotion team to provide planning plans, team support and other support policies for franchisees to open, continue to promote and drainage.
2. Site selection and decoration support: Dongba team will provide franchisees with suggestions on store site selection and decoration to maintain the unity of Dongba style.
3. Promotion and material support: The company regularly provides franchisees with product promotion, activity planning, free product experience clothing, and promotional material support.
4. "Business School Enabling Learning System": In order to support some franchisees who lack experience and ability, Dongba has launched a "Business School Enabling Learning System" to support entrepreneurs' early and medium-term operations.
02 "Four Modernization Development Mode"
03 Six system outputs
Franchise conditions
1. Franchise mode:
(1) Project grafting is suitable for beauty salons, health clubs, ear picking shops, outpatient clinics, foot massage shops, bathhouses, hotels and hotels, etc. Those who have stores and experience of this type have lower pressure.
(2) , entrepreneurship store
(3) , Standard store
(4) , flagship store
(5) , Caier Boutique Store
2. Franchise conditions:
Individual or group entrepreneurs, such as beauty and health industry practitioners, Baoma, middle-aged and young people, college students, and other people with entrepreneurial ideas, are male or female, 20 years old or older, 60 years old or older, have no criminal record, and love the great health cause.
Franchise process
