Publicize the opening of the store, and the neighbor convenience store will help you

With the acceleration of urbanization, the number of convenience stores is also increasing. However, in such fierce market competition, how can convenience stores stand out in the opening promotion activities? Guo Linke's editor introduces three tips to help you improve the reputation of the convenience store opening promotion activities.

【1】 Multi platform release of promotional information

It is very necessary to publish information on multiple platforms during promotional activities. Different people browse information on different platforms. Therefore, publishing promotional information on only one platform is likely to miss some potential customers. For example, when publishing information on WeChat official account, you can also publish the same information on microblog, short video and other platforms to expand the scope of information dissemination and enhance reputation.

【2】 Cooperation with surrounding businesses

There are often other merchants around the convenience store, and their customers may also be your potential customers. Therefore, when promoting activities, we can cooperate with surrounding businesses to jointly carry out activities to attract more customers. For example, cooperate with restaurants to launch package discounts; Cooperate with hairdressers to launch haircut+shopping discounts, etc. By cooperating with surrounding businesses, we can not only expand the scope of the event, but also improve the participation of the event.

【3】 Give small gifts to attract customers

Giving small gifts is a way to attract customers. In the opening promotion activities of convenience stores, a variety of game activities can be set up, such as shake, turntable lottery, etc., so that customers have the opportunity to get small gifts. Small gifts can not only attract customers to participate in activities, but also increase customers' shopping experience and improve customer satisfaction. At the same time, the brand logo of small gifts can also play a role in brand promotion.

These are three tips to help you improve the reputation of the convenience store opening promotion activities. In the event, multiple platforms release publicity information, cooperate with surrounding businesses, and give small gifts. These are all ways to improve the reputation of the event. I hope these tips can help convenience store operators and make your opening promotion more successful.