TCL ice washing brings new power to industry development

On the evening of July 12, TCL Group released its performance forecast for the first half of 2017. It is estimated that the net profit in the first half of 2017 will be 1.6 billion yuan - 1.7 billion yuan, up 103% - 116% year on year. As for the reason why the company's performance in the first half of the year increased significantly year on year, TCL said that the main industries operated well during the reporting period, especially the business performance of CSOT, multimedia and home appliances. It is worth noting that TCL made a profit of 672 million yuan in the first quarter. According to this calculation, the company made a profit of about 1 billion yuan in the second quarter, indicating that its profitability has further improved month on month.

The business of TCL's home appliance group maintained steady development. As one of the pillar industries of TCL's home appliance industry group, TCL's white appliance business unit performed well, and its product sales and profitability were significantly improved. In the first half of the year, the sales of washing machines increased by 15.8% year on year. In the general environment of steady growth of white goods industry, TCL refrigerator The washing machine has grown against the trend and has become one of the fastest growing brands in the domestic ice washing industry. All these achievements have benefited from TCL Group's heavy investment to accelerate the white electricity strategy, and also from TCL White Appliance's long-term solid training of internal skills - to root out the pain points of user demand, achieve product innovation and upgrading with product innovation, and become the internal driving force for enterprise development, It also promotes the development of the industry. The steady growth of TCL washing machine is the result of innovative technology that TCL washing machine has been close to the actual needs of users for a long time.

TCL Pollution free Washing Machine Farewell to Secondary Pollution

The traditional washing machine can not clean clothes at all. Because of its own structural defects, dirt bacteria are hidden. The clothes washed by the traditional washing machine for three years have a bacterial content of 700000. The traditional washing machine has always had the problem of secondary pollution of laundry, which has puzzled the industry for many years. It mainly includes two types, one is the secondary pollution of washing machine on clothes, and the other is the cross pollution between clothes. However, most of the existing methods to solve the secondary pollution of laundry in the washing machine industry are external cleaning methods. For example, for the wave wheel washing machine, use the self-cleaning function of "cylinder self-cleaning+cylinder air drying", or use detergent and disinfectant, or add "cleaning ball" friction cleaning; For drum washing machines, high temperature sterilization, high-speed water washing, or cleaning agents and other machine cleaning agents are used to decontaminate. These methods are passive cleaning after pollution. Only a small part of the machine can be decontaminated or sterilized (only at high temperature). The best decontamination effect does not exceed 30%, nor can it be decontaminated or sterilized in real time (only at high temperature). Only shallow physical or chemical decontamination is allowed, and pollution always exists, The problem of secondary pollution of laundry has not been completely solved, and the symptoms are not solved!

In view of the secondary pollution of washing machines on clothes, TCL washing machines took three years to break through the technical barriers in the industry, change the internal structure of traditional washing machines, and promote the first dirt free washing machine to create a new category in the industry. The dirt free washing machine forms a closed laundry space by blocking and isolating the contact between dirt, water and clothes on the bucket, and at the same time, it can improve the surface smoothness and hydrophobicity, and reduce dirt adhesion to achieve a solution to thoroughly eradicate the secondary pollution of laundry. In 2016, TCL successively launched a dirt free wave wheel washing machine and a dirt free drum washing machine. The dirt free wave wheel washing machine adopts three innovative technologies: fully sealed barrel structure, cleanable split full steel wave wheel and integrated full steel barrel bottom, It has changed the internal structure of the traditional washing machine, isolated the secondary pollution sources of laundry, and realized the solution of the full pollution free system in two categories, which has solved the secondary pollution of the washing machine to clothes and obtained good market response.

For the cross pollution of clothes, some solutions on the market are double deck washing machines, but this washing machine itself has the problem of secondary pollution of the washing machine. At the same time, the cost of the whole machine is high, the vibration is large, the stability is poor, and it is inconvenient to collect and dry clothes; In addition, there is a partition washing machine. This washing machine also does not solve the problem of washing machine's pollution to clothes, but simply distinguishes the washing of clothes. It does not solve the cross pollution between clothes in the collection and storage links. Moreover, it is large and has certain requirements for the user's living space. There are also many families that take measures to wash children's clothes by hand, and to wash underwear by hand. However, this kind of washing method wastes time and energy.

At the beginning of this year, TCL dirt free bucket in bucket washing machine was newly launched, and the innovative solution of "1+N big bucket dirt free+small bucket dirt free exclusive" was adopted to solve the problem of cross contamination of clothes caused by secondary pollution of laundry. The external bucket adopts a new patented fully sealed bucket structure, a washable split type full steel wave wheel and an integrated full steel inner cylinder bottom, which solves the secondary pollution problem of clothes caused by the dirt of the washing machine itself. The small bucket is a totally closed, pollution free and exclusive bucket, which is completely isolated from the water flow of the large bucket. The flowmeter inlet valve is used for accurate calculation, and the water level is automatically controlled, which solves the problem of cross contamination between clothes and clothes in the washing process. A variety of different designs of exclusive washing buckets are adopted, and the separable design is adopted, which means that you can wash immediately after loading and dry the buckets in the sun, so as to realize a washing machine to meet the exclusive washing needs of the whole family. 1+N combinations create unlimited exclusive washing. Each family member can choose his or her own special bucket, so that one person can have one bucket, and one washing machine can meet the exclusive needs of the whole family, truly freeing his or her hands. Once launched, it won good reputation from users. With continuous innovation, TCL is committed to becoming the founder of the solution of the full dirt free system. TCL dirt free washing machine can achieve true dirt free, and is expected to become a new choice of consumers for more high-quality healthy laundry.

　　TCL Refrigerator Meet more personalized needs of consumers

With the upgrading of consumption, healthy and intelligent refrigerators have become the main factors that affect users' purchase of products. A new wind has arrived in the refrigerator industry, and healthy and intelligent refrigerators may show a booming trend. For a long time, ordinary air-cooled refrigerators have technical problems such as "slow cooling, large temperature difference, high energy consumption, and loud noise". Many brands have proposed solutions, such as adding temperature sensing probes, which can only ensure that local temperatures will not be too cold or overheated, and can not fully guarantee the temperature uniformity; Also use frequency conversion compress The problem of uneven internal temperature and large temperature difference in traditional air-cooled refrigerators has not been solved fundamentally.

In response to consumers' demands, TCL refrigerator launched the TCL integrated variable frequency air-cooled refrigerator. Its integrated variable frequency air-cooled technology, relying on 17 core technologies, 205 patented technologies, and relying on five core technologies, namely, dedicated DSC chip technology, fan adaptive technology, patented backflow prevention design, biofilm moisturizing technology, and smart wind patent design, finally realized the air volume, wind speed The temperature achieves the best automatic matching, realizing the four advantages of "fast cooling, small temperature difference, super energy saving and low noise", and providing users with the best food storage solution.

TCL all-in-one variable frequency air-cooled refrigerator has defined the standard of "good air-cooled", which brings the food preservation technology to the extreme and truly achieves "fast refrigeration and small temperature difference". The experimental data shows that the TCL integrated frequency conversion air-cooled refrigerator has a 20% increase in refrigeration efficiency compared with ordinary air-cooled refrigerators, allowing the entire temperature zone to quickly reach the required temperature of food, quickly passing through the ice crystal belt of food ingredients, without damage to the cell wall of food ingredients, ensuring no loss of nutrition, and improving the fresh-keeping effect. In terms of temperature difference control of food material storage environment, the temperature difference of TCL integrated variable frequency air-cooled refrigerator is constant within ± 0.5 ℃, providing the best storage temperature for all kinds of food materials. The food materials are not cold, and the constant temperature is more fresh. These two advantages also help TCL integrated frequency conversion air-cooled refrigerator to adjust the optimal temperature and humidity for food preservation, and retain the natural taste and nutrition of food materials. In addition, TCL all-in-one variable frequency air-cooled refrigerator also has AAT negative ion patented fresh keeping technology, which can self release negative ions in the whole space to keep fresh, integrate fresh keeping, deodorization, dust removal, and bacteria removal, and care for the health of food ingredients 360 °, which can be said to provide users with an excellent fresh-keeping solution for food ingredients.

To meet the user's demand for flexible space and partitioned storage, TCL all-in-one variable frequency air-cooled refrigerator provides exclusive space for storage of various ingredients. Unique dry and wet separate storage design, the humidity in the dry area is ≤ 50%, fresh and dry without drying, providing the best storage space for dry materials such as precious medicinal materials, rare tea leaves, etc., without moisture returning and nutrition loss; The wet area adopts the biological film technology, with the humidity of ≈ 90%, dynamic balance, moist without moisture, and the fruits and vegetables are moist and fresh without air drying and condensation, so as to extend the fresh-keeping period.

There is also a special area for mothers and infants to store mother and infant food. The optimal storage temperature is 3 ℃. It is sterile and non fermentable. One click intelligent setting can protect mother and infant health, so that mothers no longer have to worry about the storage of breast milk and infant complementary food; The - 1 ℃ constant temperature fresh locking storage space with independent temperature sensing probe and air duct can quickly provide precise and constant temperature micro freezing space for fish, keep the best freshness and nutrition of fish for a long time, and preserve the best taste of fish.

In addition to keeping fruits, vegetables, meat, eggs, milk and other daily necessities fresh, TCL integrated frequency conversion air-cooled refrigerator is even easier to preserve special food materials. In daily life, consumers have a demand for the storage of medicinal materials, red wine, cosmetics, tea, and maternal and infant food. These "special ingredients" cannot be stored well in ordinary refrigerators. For these "special ingredients", TCL's integrated frequency conversion air-cooled special ingredients refrigerator has specially set up an independent storage area to provide special and exclusive storage space for precious red wine, high-end tea, traditional Chinese medicine, and women's cosmetics. Treasure collections are customized; TCL integrated variable frequency air-cooled refrigerator enables users to experience the charm of a real air-cooled refrigerator, which will open another new world in the increasingly competitive refrigerator market.

Since the implementation of the "double+" transformation strategy, TCL Group has relied on innovation as the core drive And further strengthened the improvement of core capabilities such as technological innovation and industrial capability. Overall, TCL achieved a net profit of 1.6 billion yuan to 1.7 billion yuan in the first half of the year, with a year-on-year growth of more than 100%, which indicates that TCL has achieved initial success in focusing on core industries. In the future, how to further optimize the industrial structure and concentrate resources to develop advantageous businesses will become the key to TCL's efforts to eliminate the rough and extract the refined, become bigger and stronger.

In the future, actively promoting the white power strategy and realizing the synchronous development of "black+white" will become an important development strategy for TCL Group's future growth. As one of the pillar industries of TCL Home Appliance Industry Group, TCL White Appliance Business Unit has always adhered to improving its own strength from different dimensions since its establishment, deeply implemented the group's "double+" strategy, focused on user needs, adhered to quality first, and created high-quality and healthy lives for users through design and technological innovation. In the future, TCL refrigerator washing machine will also continue to work hard for the healthy life of users and promote the stable growth of business income.