New energy standard+Tuhao Golden Galanz held a new product conference

On October 31, 2013, with the theme of "promoting new energy standards and upgrading consumption" Galanz New products Washing machine The air conditioning conference was held in Beijing National Convention Center, where Galanz released the "Tuhaojin" version of the new energy standard washing machine and air conditioner. The listing prices of these two new energy-saving products were only 1399 yuan and 2599 yuan respectively, and they were promoted and sold on the whole network together with Jingdong Mall. According to the analysis of insiders, Galanz's move has broken the deadlock of the lack of new energy standard home appliances in the current home appliance market, or will usher in a new climax of consumption upgrading and industrial upgrading.

Galanz held the official release of new energy standard washing machines and air conditioners

● Zou Nengji: technology popularization promotes consumption upgrading

Galanz attaches great importance to secondary innovation and technology integration, "promoting consumption upgrading through technology digestion and popularization". Zou Nengji, vice president of Galanz Group, expressed his views on the release of new energy standard washing machines and air conditioners of Galanz "Tuhaojin" version from the perspective of technology integration, taking advantage of Galanz's strong resource integration ability and the advantages of the whole industry chain, New energy standard washing machines and air conditioners with high quality and low price were launched in a short time to reduce the high price threshold of the current new energy standard products. Consumers realized the upgrading of products at the lowest cost, which not only responded to the new national energy consumption standards, but also promoted the upgrading of the entire industry.

It is understood that in 2013, Galanz sold well all over the network for 999 yuan Drum washing machine 2599 yuan Inverter air conditioner Both have achieved the upgrading of energy consumption standards, but the product price has not changed, and the efficiency has not increased. The person in charge of Galanz said that the commitment of "efficiency increase without price increase" benefited from the new energy standard production mode of Galanz air conditioners and washing machines, as well as the supporting and resource integration of the whole industry chain, thus bringing consumers energy saving appliances with ultra-high cost performance ratio.

Zou Nengji, Vice President of Galanz Group

● Shen Guohui: Dare to be the first to promote new energy standard products

As for the market status of new energy standard appliances, Shen Guohui, the director of Glanz Ice Cleaning, said that since October 1, five categories of household appliances such as washing machines and air conditioners began to implement the new energy efficiency standards for household appliances, Relying on the supporting capacity of the whole industry chain and the "light inventory" strategy, Galanz quickly launched new energy standard household appliances, becoming the "pioneer" in promoting new energy consumption standards.

It is understood that the new energy efficiency standard test method is in line with international standards. The SEER index is replaced by APF index for air conditioning products, and the measurement of refrigeration performance is improved from simple measurement of refrigeration performance to measurement of refrigeration and heating; Washing machine products should be energy-efficient on the basis of cleaning. It is also energy efficient. According to the new standard, the power consumption has decreased by 42%, the water consumption has decreased by about 42%, and the cleaning ratio has increased by 9.5%. "A new energy standard washing machine can save 3 tons of water a year", Shen Guohui focused on the energy and water saving capacity of Galanz new standard washing machine.

Shen Guohui, Head of Galanz Ice Cleaning

"The omni channel Jingdong first launched the Galanz Tuhao gold version of the new energy standard drum washing machine XQG60-A7608 Only 1399 yuan is sold "" Galanz's strategy is to make a unified layout for the global market and become a synonym for roller washing machines ". Shen Guohui's speech revealed Galanz's" ambition "to revolutionize the price of roller washing machines to the end, provide consumers with the most cost-effective laundry solutions, and become the brand image of" roller washing machines "in the hearts of users.

Shen Guohui, Head of Galanz Ice Cleaning

● Gan Jianguo: Four secret techniques to create a new energy-saving star

"The local luxury of the small white artifact is not expensive at the high-end", Gan Jianguo, the director of Galanz Air Conditioning, used this phrase to describe the new energy standard air conditioner of Galanz "local luxury gold". The selling price of 2599 yuan for one model frequency conversion As for air conditioning, it is really attractive. When talking about how to create a new energy-saving air-conditioning product, he showed Galanz's "four secrets" to the media on the scene: the internal threads of the condenser tube and evaporator adopted innovative modeling, which greatly improved the conversion efficiency of refrigerant heating; The fins on the condenser adopt new hydrophilic layer and new fin shape. During heating, the condensed water is discharged in time to reduce the frosting area and greatly improve the heating effect; The inverter compressor specially developed for APF is adopted, which greatly improves the energy efficiency of the air conditioner; In terms of frequency conversion control, for the low load state often used by air conditioners, advanced logic control and compressor drive scheme are adopted to greatly improve the energy consumption effect of air conditioners.

Gan Jianguo, Head of Galanz Air Conditioner

Galanz new energy standard press conference site

Industry insiders commented that Galanz was able to quickly respond to the new energy efficiency standards and vigorously promote and popularize new energy standard products, which benefited not only from its comprehensive leading advantages in the whole industry chain, but also from its consistent "light inventory" strategy. There was no inventory burden of old energy efficiency standard products, which enabled Galanz to "stride forward" in the popularization of new energy standard products.