Helping the European Cup, Rongsheng Refrigerator kicked off the "fans' carnival"

On June 15, the activity of "Making a fresh picture, striving for a champion - Rongsheng European Cup fresh food supply station fans carnival" was grandly opened in Shenzhen. This event is not only a carnival for fans, but also a unique party feast combining food, music and the release of new technology products.

On the same day, the European Cup Lawn Music Festival was the first to open. The band's energetic songs brought a strong summer atmosphere to the audience. As the activity went on, interesting interactive games such as loop game, bouncing ball challenge and digital bomb were launched one after another, and the audience felt Rongsheng in the game Refrigerator The fresh technology and vitality. In addition, Rongsheng prepared fresh food suits, healthy snacks, decompression toys and other gifts around the European Cup, which pushed the atmosphere of the scene to a climax.

The most eye-catching part is the launch of new products. Han Dong, the general manager of Rongsheng's domestic marketing, explained the iteration and innovation of Rongsheng refrigerator on the spot with the theme of "taking quality leadership as a healthy way to keep fresh", and released the Rongsheng 560WILL flat embedded refrigerator for keeping fresh and a new refrigerator equipped with IDP double cleaning technology. He stressed that Rongsheng has always been user centered, constantly innovating and upgrading product technology, and is committed to providing consumers with a healthier and fresh lifestyle.

In fact, Rongsheng refrigerator has always been in the forefront of the industry on the road of "taking quality as the leading health food". National household an electric appliance Song Jingxue, head of the Research Department of the Industrial Information Center, said that the IDP active sterilization technology launched by Rongsheng Refrigerator enabled the whole space of the refrigerator refrigeration and freezer to achieve sterilization and odor purification. This not only breaks through the limitation that the traditional sterilization technology is only applicable to the cold storage room, but also sets an example for the development of the sterilization and deodorization refrigerator in the whole industry.

It is understood that as early as 2018, under the leadership of Rongsheng Refrigerator and the joint efforts of various sectors in the industry, the first "fresh food standard" in the refrigerator industry was successfully introduced, filling the gap in industry technology and setting a standard for the refrigerator industry. Let consumers have evidence to choose products, and help them to achieve a more fresh and healthy quality of life.

In addition to strong product technology, Rongsheng Refrigerator also actively cooperates with top international events such as the European Cup to enhance brand influence and reputation through cross-border marketing. From the European Cup in 2016 to 2021, and now to 2024, Rongsheng has become the official partner of the European Cup for three consecutive times, demonstrating the strength and style of Chinese home appliance brands on the world stage.

The activity of "Making a fresh picture and striving for a champion - Rongsheng European Cup fresh food supply station fans' carnival" not only brought fans an unforgettable football feast, but also demonstrated the leading strength of Rongsheng refrigerator in fresh food technology and quality innovation. As the official global partner of Euro 2024, Rongsheng will continue to provide consumers with a healthy and fresh lifestyle with excellent quality and innovative technology.