Drinking water health is deeply rooted in people's hearts Water purifier becomes a new force for small household appliances

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2016-07-26 10:49:46   Source: China Franchise Network   8936 people participated
  • Business scope: Sanli Washing Equipment
  • Number of stores: 10
  • Single store investment: 5~10 ten thousand
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Since 2007, everyone's electric power industry has gradually shown a decline in the full market competition. The marketing is very aggressive, but the cash register is as thin as a blade. Many household appliance brands have entered the winter of operating performance, laughing on their faces and hurting in their hearts. Many brands have either embarked on the journey of being merged, or been eliminated in the brutal competition in the market, and will never return.
  
Today, when CEC is encountering the cold wave of the mass market, we still find that there is a "family" rising. It has won the favor of tens of millions of families with its characteristics of fashion, personality, elegance, convenience, practicality, etc. At the same time of winning the market, it also raises the banner of the banking and growth of the sub industry small appliances.
  
From 2004 to 2008, the average annual growth rate of the household appliance retail industry was as high as 172%, especially the average annual sales growth rate of 216% for such chain operated enterprises as,,,,,, and five-star. Behind the rapid development of this industry for more than ten years, there are few known facts. That is, while the demand for traditional household electricity has increased, the cashier space has begun to shrink rapidly, and the incremental income has not increased. However, the new fashion small household appliances show great market vitality, and the cash register space is up to 300-400%. The performance of the small household appliances industry is amazing.
  
The development of small household appliances is based on common auxiliary products such as water purifier, soymilk machine, electric kettle, etc. Take water purification as an example. From the beginning of the financial crisis in 2007 to the end of the financial crisis in 2009, the annual growth rate of the entire industry reached 80%. However, the traditional household electricity supply supported by the policy of home appliances going to the countryside is less than 210%. In the Pearl River Delta and the Yangtze River Delta, the traditional industries such as electronics, hardware, toys and clothing are in recession, and the water purifier is a separate development highlight.
  
President Zhang of Weston Water Purifier said that it is expected that small household appliances will continue to show a high growth trend in the next 10 years. Small household appliances will undoubtedly become the leader of the whole household appliance industry. As a new household appliance, the water purifier, with environmental protection and health deeply rooted in the hearts of the people, is bound to become a new force in small household appliances.






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