Recently, in order to safeguard the legitimate rights and interests of financial consumers, popularize basic financial knowledge of financial consumers, and enhance the people's sense of financial service acquisition, Rucheng County Branch of Agricultural Development Bank of China carried out the "five entry" publicity campaign of financial knowledge with the theme of "financial consumer protection around, protecting rights and preventing risks".

During the activity, the business hall of Rucheng County Branch of Agricultural Development Bank of China opened a propaganda column, placed brochures of various styles, played propaganda slogans on the LED electronic display screen, hung propaganda banners, and arranged special personnel to explain to customers the dangers of illegal fund-raising, prevention of telecommunications network fraud and other financial knowledge. At the same time, organize the young staff of the sub branch to go to the five grass-roots sites, visit small and micro enterprises, and send knowledge, services and policies to small and micro enterprises; Distribute brochures to express outlets in surrounding communities, school gates, shopping malls and other places with large traffic, and answer questions of the masses on the spot.

This centralized education and publicity activity of "five entry" of financial knowledge not only enhanced the financial literacy and risk prevention ability of the people, but also improved the social image and influence of Rucheng County Branch of Agricultural Development Bank of China. Next, the bank will continue to deepen the innovation of financial services and promote the in-depth development of financial knowledge popularization, And make greater contributions to the county economic development and social harmony and stability. (Hu Lincong)

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