Online advertising form of civil engineering
As a civil online rich media display advertising product, it is widely loved by customers.
The content is closely combined, which is a powerful soft promotion means to carry out comprehensive and multi-level product penetration for the target user group.
- ·Column Title
- Integrate the overall design style of the column with the VI style consistent with the customer brand; At the same time, in terms of content, on the basis of retaining the original wonderful content of the column, further increase, decrease and optimize the brand content.
- ·Special advertisement
- Focusing on the special topics and columns of merchants' products, focusing on the target audience, advertising combined with content will naturally penetrate brand influence.
- ·Interactive community
- Special forum interaction can effectively gather decentralized users and quickly get real product feedback!
The new marketing model of integrated marketing is very popular because of the annual increase of advertising expenses, the low participation of audience in single brand activities, and many drawbacks of traditional promotion methods.
- ·Quickly establish brand awareness
- The influence of media activities cannot be underestimated. Due to the popularity of hot events among the audience, the brand has been mentioned at a very high rate for a period of time, and the brand popularity has rapidly established.
- ·Widely spread the brand connotation
- Look for the correlation between the theme of the event and the brand connotation, and convey the brand concept through the event. The brand connotation can run through the event all the time.
- ·Promote product sales
- Find the joint point between activity participation and product promotion, and use the participation qualification to drive product sales, which is more attractive to users than simple product promotion.
- ·Reduce publicity costs
- The media has rich promotion resources, good performance of activities, and many value-added services, which greatly reduces the cost of brand promotion.
