Jewelry is a very broad concept. Generally speaking, jewelry is used to decorate things, which are generally used to beautify personal appearance, decorate homes, beautify the public environment, and decorate cars. Therefore, jewelry can be divided into the following categories: home accessories, clothing accessories, car accessories, etc. With the increasing number of people wearing accessories, the industry of wholesale accessories is gradually rising. Modern jewelry is rich and colorful. There are many standards for the classification of ornaments, but the main one is to divide them by materials, technological means, uses, decorative parts, etc.
Jewelry industry is an emerging industry separated from jewelry and craft gift industry. As the growth point of the new economy, jewelry has gradually become mature. The jewelry sales in big cities are mainly direct stores, franchise stores and small jewelry stores. The jewelry consumption in small and medium-sized cities is still limited by the income level and other aspects. The jewelry is still sold in the form of flower shops and gift shops. The products are generally ordinary jewelry, and the product grade is low. With the development of China's second and third tier cities, the jewelry consumption demand of these urban and rural residents will gradually catch up with the pace of big cities, which is a rare development opportunity for the majority of jewelry enterprises.