Chongqing Youngor Garments Co., Ltd. is affiliated to Ningbo Youngor Group, and its main products include Youngor suits, Youngor shirts, Youngor coats, Youngor professional clothes, and other brands under the Group. Youngor Group was founded in 1979 and headquartered in Ningbo, Zhejiang Province, on the coast of the East China Sea. In 2022, it will achieve sales revenue of 171.5 billion yuan, total profits of 6.2 billion yuan and paid in taxes of 3.4 billion yuan. China's private enterprises ranked 46th. By the end of 2022, Youngor Group had a total asset of 97.4 billion yuan and a net asset of 41.8 billion yuan. Youngor Fashion Co., Ltd. was listed on the Shanghai Stock Exchange on November 19, 1998, stock code: 600177, stock abbreviation: Youngor.
After 45 years of development, Youngor has formed a comprehensive international enterprise group with the fashion industry as the core and diversified development. It has five major industries: fashion, real estate, investment, international trade and tourism.
Over the past 45 years, Youngor has always taken building an international brand as the foundation of enterprise development. Focusing on transformation and upgrading, scientific and technological innovation, and forging ahead, Youngor has established the industry position of brand clothing, with a brand value of 37.446 billion yuan. The men's shirt category has gained comprehensive market share nationwide for 26 consecutive years, and the men's suit category has gained comprehensive market share nationwide for 23 consecutive years.
The main brand "Youngor" has maintained its leading position in the field of men's wear in China for many years. On this basis, it has formed a three-dimensional brand system extending from MAYOR, HART MARX, HANP, UNDEFEATED and HELLY HANSEN. The company has established strategic cooperation alliances with five major international fabric manufacturers, including LORO PIANA, CERRUTI 1881, ALUMO and ALBINI, to jointly launch the initiative of building a fashion ecosystem, to jointly build MAYOR with the world, and to build China's own men's wear brand "MAYOR" with "fabrics, red band technology, high cost performance". HART MARX, a menswear brand with a history of more than 130 years, has injected manor and knight sports elements to create a "leisure sports brand" that conforms to contemporary fashion lifestyle. HANP hemp family brand focuses on hemp, a natural healthy material originating from China, with the positioning of "close science and technology, intimate relationship, natural forces, and green life", to promote the development of the whole industry chain from seeds to products, and to bring hemp, a functional material with natural antibacterial, breathable, dehumidifying, green and low-carbon properties, into millions of households. The street fashion brand UNDEFEATED, which is loved by young people, represents the spiritual connotation of "invincibility" in the street trend. Norway's outdoor sports and leisure brand HELLY HANSEN has a long history in the field of sailing and skiing. On this basis, it will integrate sports with daily wear, bringing a new experience to Chinese consumers.
Chongqing Youngor Garments Co., Ltd., as the administration, sales, storage and logistics center of the Group in the western region, is located in Chongqing Nan'an Tea Garden, with a registered capital of 25 million US dollars. It is a wholly-owned subsidiary of Youngor Group Co., Ltd., responsible for clothing sales and after-sales services in the western region. The company has a perfect and developed marketing network system. More than 50 Youngor self operated stores are located in the western main cities, districts and counties, and has established good and stable cooperative relations with more than 30 business partners, providing favorable space for the sales of Youngor products, with an annual sales of more than 600 million yuan.
