Cultural literacy determines people's mental outlook. A healthy and positive cultural atmosphere will subtly affect people's mental state. It is reflected in the work and life as a united, friendly and positive mental outlook. It seems that there is always an inexhaustible momentum, and we are not afraid of any difficulties.

To promote rural revitalization, the role of culture is increasingly valued. With cultural people, culture can unite people, forge ahead, lead fashion, change customs, enrich life, nourish the soul, increase knowledge and skills, and help increase income... Cultural revitalization is an indispensable part of rural revitalization.

Giving full play to the important role of culture can enhance the enthusiasm of cadres and masses to take root in the local area and work for entrepreneurship, and can stimulate their initiative and creativity to overcome difficulties and explore and innovate.

In the process of promoting the "Ten Million Project", Zhejiang has put cultural construction in an important position, cultivated a civilized rural style, good family style, simple folk customs, and constantly improved the level of rural social civilization, so that the vast rural areas in Zhejiang have a good spiritual outlook of being uplifted, realistic, pragmatic, and united, which has greatly promoted the economic and social development of rural areas in Zhejiang, and has reduced the gap between urban and rural areas We have made important contributions to building a moderately prosperous society in an all-round way and achieving rural revitalization.

The experience of Zhejiang has fully proved that only when material civilization and spiritual civilization are coordinated, can work be smoothly promoted and development goals be achieved.

The report of the 20th National Congress of the Communist Party of China put forward that "Chinese style modernization is a modernization in which material civilization and spiritual civilization are coordinated. Material prosperity and spiritual prosperity are the fundamental requirements of socialist modernization. Material poverty is not socialism, and spiritual poverty is not socialism." This is our party's summary of the laws of human society development An important conclusion drawn from summarizing the laws of socialist construction.

At present, China has crossed the threshold of per capita GDP of 10000 US dollars and is steadily moving towards high-income countries. The people's demand for spiritual and cultural life is stronger, and the demand for high-quality spiritual and cultural products is stronger. Culture is becoming more and more important in life. The more development, the more attention should be paid to cultural nourishment and spiritual guidance.

While the masses' pockets are bulging, their heads should also become rich. Otherwise, material wealth may not be accompanied by spiritual wealth, but by psychological imbalance and spiritual disorder. The wind of pleasure, extravagance and competition may break into the void, which will undermine morale and affect development, making it difficult to achieve development goals smoothly.

The ancient wisdom of "being rich and polite" reflects excellent traditional culture. In the process of promoting Chinese style modernization and implementing the strategy of rural revitalization, we must attach great importance to the important role of culture, use cultural people and Bacon to forge the soul, and provide a strong ideological guarantee, a strong spiritual force, and rich moral nourishment for the people's continuous progress.

People's Daily (June 23, 2023, 5th Edition)

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