"Leidian loquat is mainly divided into two types: red haired girl and white sand. The white sand loquat tastes sweet and fresh. You can watch me peel one, which is very fresh and juicy." At 2:30 p.m. on May 14, the "Leidian loquat sweet and rich together" - "Green China" anchor agricultural assistance action was launched at the temporary loquat sales point in the aquatic community of Leidian Town. In the live broadcast room, there were loquats just picked from the orchard by the fruit growers. Three young anchors peeled off the attractive fresh loquat fruits while introducing the taste of loquats. The intuitive and vivid description attracted many netizens to interact and praise.

Pan Zhiqiang, leader of the Leidian Town Comprehensive Administrative Law Enforcement Squadron, said that since the temporary loquat sales outlets were opened, they found that this year's loquat production was high, and farmers had some sales difficulties. Because most fruit growers are older and their sales channels are narrow, they want to help fruit growers open their markets through webcasting, and also attract more consumers to buy loquats in the country of origin.

During the activity, the anchor actively explained and interacted with netizens about the varieties of loquats, the benefits of eating loquats, and how to select palatable loquats. The live broadcast also introduced three farmers of difficult groups in Leidian Town, and announced their contact information. At the same time, the recommended map of loquat picking points in Leidian Town was released, including nine loquat picking orchards from Leidian Town, which is convenient for netizens to pick. It is understood that this live broadcast attracted more than 1000 netizens to watch and more than 800 interactive comments.

"This year's output of loquat is expected to be more than 3000 tons, and this live broadcast is certainly not enough." Pan Zhiqiang, the leader of the Leidian Town Comprehensive Administrative Law Enforcement Squadron, said that the next step will be to help farmers to carry out online sales and help farmers increase income through public account release of growers' information, interactive forwarding among friends and other ways.