Nowadays, the functions of smart phones are becoming more and more powerful, and the software and hardware are updated and iterated frequently, creating a technological carnival. However, the mobile communication experience of users does not seem to keep pace with the times. If the basic needs of communication, such as safety, quality and parity, are not met with high quality, even if many cool mobile phones are replaced, users will still have a difficult sense of access.
According to the Beijing Youth Daily on May 8, recently, many users frequently received harassing calls with numbers beginning with "95", including promoting loans, real estate and other different content. According to the reporter's investigation, there are many companies that can provide the service of applying for a 95 code phone number, with prices ranging from 40000 to 60000 yuan. Another company said that it can help enterprises to meet the requirements of applying for 95 code number, "just pay".
In China, telephone numbers beginning with 95 are usually special numbers that are directly managed and approved by the Ministry of Industry and Information Technology and not managed by local telecom operators, mainly those of banks, insurance companies and other special institutions. Companies applying for such numbers need to have a call center license and a registered capital of more than 10 million yuan. This "high threshold" makes this section both scarce and authoritative. After the numbers starting with 170, 171, 400, etc. became notorious by harassing calls, the numbers starting with 95 seemed to be the "lifeline" of business marketing promotion calls.
Harassing telephone numbers by changing "waistcoat" frequently and fooling users one by one, exposing the weaknesses and loopholes in the management of voice lines and code resources of relevant departments and telecommunications enterprises - whether it was the relative passivity of sections 170 and 171 after they were authorized as virtual operators, or the "money can do it" of sections beginning in 1995, It is quite embarrassing for relevant departments and telecom enterprises.
In order to deal with harassing calls, most mobile phone systems and professional third-party software have explored intelligent interception, user reporting, system tagging and other means. In July 2018, 13 departments jointly issued the "Special Action Plan for Comprehensive Treatment of Harassment Calls", which decided to comprehensively use legal, administrative, economic and technical means to focus on the treatment of commercial marketing, malicious harassment and criminal harassment calls. Recently, the three major operators of China Mobile, China Unicom and China Telecom also sent short messages to users, saying that they would deal with the suspected marketing disturbing calls according to law, and announced specific measures respectively.
Nevertheless, the management of harassment calls is still a protracted war, involving all aspects, such as how to define harassment calls in law, where is the boundary between service and harassment, difficulties in judicial evidence collection, and the fact that the actual losses are not easy to quantify and the cost of law enforcement is difficult to weigh. At the same time, harassing calls frequently "change faces", and it is still unrealistic to achieve complete and accurate identification and interception under the existing means; Some operators themselves frequently call users to promote communication packages, broadband services, etc
From spam messages to harassing calls, to APP's private collection of user privacy data, it can be said that in recent years, while enjoying the dividend of information technology development, mobile phone users have no choice but to bear the panic of "scanty clothes" in the mobile communication field. However, it is also chilling that old users encounter barriers when choosing new packages, and cards are set up layer by layer in the process of transferring their numbers to the Internet.
Nowadays, the functions of smart phones are becoming more and more powerful, and the software and hardware are updated and iterated frequently, creating a technological carnival. However, the mobile communication experience of users does not seem to keep pace with the times. If the basic needs of communication, such as safety, quality and parity, are not met with high quality, even if many cool mobile phones are replaced, users will still have a difficult sense of access.
What is gratifying is that some good ideas and policies aimed at improving the mobile communication experience of the public are constantly being brewed and introduced. Following the cancellation of domestic mobile phone long-distance and roaming fees, and the cancellation of "roaming" fees for traffic, the Ministry of Industry and Information Technology and the State owned Assets Supervision and Administration Commission recently issued a notice requiring telecommunications enterprises to reduce the number of packages on sale, and strictly prohibit old users from choosing new packages, so as to ensure that the speed increase and cost reduction are more transparent and practical. It can be said that in the field of telecommunications, which is closely related to people's lives, every change and every action will attract widespread attention.
Only by meeting the needs of users at a higher level and getting through the "pain points" of users' consumption can we truly win the favor of users - in the governance process, methods and paths may vary greatly, but the internal concept should be shared by more fields.
