In December 2002, China Merchants Bank officially issued the first international standard dual currency credit card in China, opening a new era of credit card consumption for Chinese people. According to the consumer needs of different ethnic groups, we have successively launched standard credit cards, high-end credit cards, characteristic theme credit cards, fashion credit cards, cartoon fan credit cards, online social networking credit cards, online game credit cards, overseas travel credit cards and a variety of business credit cards.
After more than 20 years of struggle and growth, China Merchants Bank's credit card has formed three visions of "being the best payment experience provider in China, the best consumer finance expert in China, and the leading diversified marketing platform in China", and has also won many honors: it has been the "favorite credit card" of Hurun Billionaires for many consecutive years, and the first to win the "best call center in the world" China Merchants Bank's credit card was selected as the "MBA Teaching Case of Harvard Business School" by virtue of its excellent expansion and business strategy.