Original title: 35 million people watched the live broadcast of Beijing Museum Day series
News from our newspaper (reporter Cui Yifei) Yesterday was the "5.18 International Museum Day", and Beijing launched a series of live broadcast activities to lead the public to "travel" to 10 memorial halls of celebrities' former residences in Beijing. The reporter of Beijing Youth Daily learned that since the activity lasted for a week, the cumulative broadcast volume of live broadcast reached 35126000 person times, and the maximum broadcast volume of a single session was more than 4 million person times. In addition to online activities, nearly 50 of Beijing's 187 registered museums have been reopened since May 1.
Yesterday morning, the press conference of the Celebrity Former Residence Memorial Alliance 2020 Museum Day series activities was held in Guo Moruo Memorial Hall. In order to match the theme of Museum Day, the "Equality, Diversity and Inclusion - the Art World of Cultural Celebrities" exhibition sponsored by Beijing Municipal Bureau of Cultural Heritage and other units was launched at the same time in Guo Moruo Memorial Hall (Beijing), Tongxiang Mao Dun Memorial Hall (Zhejiang), Tianjin Li Shutong Former Residence Memorial Hall (Tianjin), and Sichuan Institute of Culture and Arts Cultural Relics and Museum Institute (Sichuan). The exhibition uses more than 300 historical photos to present the achievements of 14 cultural celebrities in modern China and the inheritance of the humanistic spirit of the Chinese nation.
The reporter of Beiqing Daily learned that from May 13, Beijing Municipal Information Office and Beijing Municipal Bureau of Cultural Heritage jointly launched a series of live broadcast activities of 5.18 International Museum Day, leading the public to visit 10 memorial halls of celebrities' former residences, namely: the former residence of Song Qingling, the former residence of Li Dazhao, Beijing Lu Xun Museum, Guo Moruo Memorial Hall, Lao She Memorial Hall, Xu Beihong Memorial Hall, Mei Lanfang Memorial Hall Zhan Tianyou Memorial Hall, Li Siguang Memorial Hall, Fuzhou New Museum.
Zou Zongping, the granddaughter of geologist Mr. Li Siguang and senior consultant of Li Siguang Memorial Hall, said that the Li Siguang Memorial Hall was established in 1989 with the approval of the Propaganda Department of the CPC Central Committee. Compared with the memorial halls for writers and artists, the Li Siguang Memorial Hall is relatively small, and few people pay attention to it except geologists and students. In order to give full play to the propaganda and education function of the memorial hall, they often "go out", such as carrying out popular science lectures, touring exhibitions, publishing books, etc.
"The live broadcast publicizes the spirit of scientists, and the effect is very good. I hope that the live broadcast can become a normal, and online and offline complement each other." Zou Zongping told the Beijing Youth Daily that this museum day is her first contact with live broadcast. Through the live broadcast, many viewers found that there was such a memorial hall in Beijing! Some people also said that we must go to see it after the epidemic!
At yesterday's press conference, Cui Xuetong, the former secretary-general of the Beijing Society of Museums, said that Beijing's museums have the advantages of large scale, high level and high level, but there are still some aspects that need to be improved: first, to fill the gaps, there are relatively few Chinese medicine museums and science and technology museums; Second, there are 93 colleges and universities in Beijing, but only 20 have museums, which has great potential for development in this regard; Third, considering the importance of ecological protection, we hope to build ecological and cultural museums. Building a museum city is the direction of future efforts.
(Editor in charge: Meng Zhu, Gao Xing)
