Maserati Celebrates the Birth of Quattroporte President Car

two thousand and twenty-three year ten month thirty day ， Shanghai —— On October 30, 1963, the 45th Turing Auto Show, one of the world's top events in the automotive field, opened. In the grand gathering of stars, Maserati Quattroporte President Car made its debut. Time flies, ushering in the 60th anniversary of the birth of this legendary luxury car. The six generations of models that have carved unique traces in the historical changes are also destined to accompany the owner to open up a new road in the future and continue to demonstrate Italian elegance.

As one of the most legendary works of Trident House, the anniversary celebration of Quattroporte President's Car is not only a tribute to its achievements, but also a retrospective of the important milestone of Maserati brand. The history of Quattroporte President Car is like a mini version of the development journey of the automobile industry. What has not changed is the original intention of this luxury car to provide exclusive cars for the elites of the times and create a new market segment.

Like many iconic legendary models, the Quattroporte President Car has been highly praised since its birth in the 1960s, and has become the source of inspiration for subsequent generations with its unique spirit. Maserati, with a history of more than 100 years, has produced more than 75000 Quattroporte president cars. The pure Italian luxury heritage and rich industry experience have created this model that is not afraid of innovation but adheres to the spirit of inheritance, and has always pursued excellent design and extraordinary performance.

Maserati's combination of avant-garde Italian attitude and its forward-looking thinking on the automotive industry led to the birth of the original Quattroporte president car. Equipped with an 8-cylinder engine derived from racing cars, coupled with dynamic and elegant design and exquisite interior, Maserati became a pioneer of luxury taste.

For many years, the Quattroporte president car has often been known as a "mobile living room" or a "luxury car with the soul of the track". In the field of performance, the highest speed of the original version can reach 230 km/h, while its majestic and yet elegant body provides an open space and grace, and the appearance is the focus. The blood line of the original version makes it destined to continue to provide surprises for drivers and passengers no matter when they are around.

Quattroporte President Car has gathered the passion and talent of all participants over the years, from Frua, which planned the initial prototype, to industry masters including Bertone, Giugiaro, Gandini and Pininfarina, as well as Centro Stile, which has produced the latest generation of models, All technicians, machinists, test drivers and designers work hard to turn the blueprint into reality. Quattroporte President Car is not only a pearl that cannot be ignored on the Trident brand legend laurel, but also an eternal glory in many people's career.

The Trident brand, which continues to explore the possibility of luxury, has experienced a more daring but brief attempt of the second generation model, and has achieved great success in the third generation model led by De Tomaso. At the end of the 1990s, it overcame new challenges and ushered in a new model that has broken away from the past but is still loyal to its original intention, The dauntless spirit it inherited was also shown a new style by the award-winning five generation models in 2003. After several modifications, continuous technological innovation, changes in the company structure and years of mass production of models, the most modern sixth generation Quattroporte President Car was proudly launched, still maintaining its unique soul core.

From the garages of extreme car enthusiasts and royal family members, to the pictures of more than 60 film and television works, as well as the red carpet where stars gather, and even beside senior officials attending grand events, the elegant figure of President Quattroporte's car is always favored by elites and celebrities from all walks of life. This classic model spanning the 20th and 21st centuries is an unquestionable mainstay in the automotive field. Sixty years later, after a thousand sails have passed, the Quattroporte President's Car continues its legendary journey as a star model to open up the era.

David Grasso, CEO of Maserati, said: "Quattroporte President Car is an important part of Trident brand history. In more than half a century, it has interpreted Maserati's Italian style and spiritual heritage in the car field. Since its debut in 1963, it has created a new market segment for the brand, and also recorded the evolution process of one of the most respected Maserati models. No matter how time and social trends change, and how industrial technology advances, each generation of car models has achieved innovation that keeps pace with the times while maintaining its spiritual core, and become the inevitable choice of elites from all walks of life. Quattroporte President's car has made Italian luxury widely recognized around the world and is the pride of Trident brand. As the flagship model of the brand, it symbolizes Maserati's unique luxury concept. Exquisite details, excellent performance, excellent quality and luxury comfort, combined with the design style of fearless time, make the Quattroporte president car an immortal classic. "

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About Maserati Greater China

Maserati, an Italian super luxury car brand, was founded in Bologna, Italy, in 1914 and is now headquartered in Modena. As a pioneer of Italian attitude, Maserati has always satisfied every adventurer and life connoisseur who yearns for speed with the pursuit of dream driving with her inherent innovative spirit, unique design aesthetics and indelible passion energy. Each Maserati integrates design, performance, comfort, elegance and safety, redefines Italian luxury cars with the pioneering spirit of "born without boundaries", and has been sold to more than 70 markets worldwide.

At present, its car lines include Quattroporte President's Car, Ghibli Car, Levante SUV, and the new Greka SUV adhering to the remarkable charm of "seeing new life". The supercar MC20 was launched in September 2020. The "Nettuno Poseidon" engine it carried introduced F1 cutting-edge technology into the power system of mass production models for the first time, returned to the brand's extraordinary sports soul with unprecedented outstanding performance, and announced the opening of a new era for the Trident brand. In May 2022, the new MC20 Cielo convertible sports car will come to the world, bringing wonderful driving experience with the heroic posture of "crossing the sky". As the first 100% pure electric vehicle in the history of Maserati brand, the new GranTurismo sports car leads the brand firmly into the electrified future with "grand tour, more than walking". By 2025, all Maserati series will have pure electric models; By 2030, the models under the brand will be fully electrified.

Maserati officially entered the Chinese market in 2004. Maserati (China) Automobile Trading Co., Ltd., located in Shanghai, is responsible for the sales and market operation of the brand in the Chinese market, the development and management of dealer networks, and the provision of after-sales technical support and spare parts services. At present, Maserati has 53 dealer outlets in Greater China.

 

 

 

Cinda International Trade Auto Group Co., Ltd

Beijing Poly Maserati authorized dealer

Address: A-8, Laiguangying Xinbei Road, Chaoyang District, Beijing

Sales hotline: 0 ten - 8667 8000

After sales service: 0 ten - 8667 9000