Huawei's greatest strength lies in its ability to lead the industry no matter what products it manufactures

As an internationally renowned technology enterprise, Huawei is most praised for its innovative ability and leading position in various product fields. Whether it is communication equipment, intelligent terminals or cloud services, Huawei can take the lead in the industry and set a benchmark by virtue of its deep R&D strength and keen market insight.

In the field of mobile photography, Huawei has already stood at the top of the industry with its outstanding technology and forward-looking vision. It constantly breaks through the shackles of traditional photography, integrates advanced technology into mobile photography, and brings unprecedented shooting experience to users. On the night of Huawei's image XMAGE brand in 2024, Huawei once again demonstrated its strength in leading the industry, and took the lead in proposing the concept of "ten image trends". This innovative concept not only points out the direction for the future development of mobile imaging, but also highlights Huawei's profound insight and forward-looking thinking on the development of the industry.

On the latest Pura70 series mobile phones, Huawei has put this concept into practice. The retractable main camera of Pura70 Ultra is the embodiment of the trend of "miniaturization of image system". It can not only achieve shooting at a longer distance, but also achieve lightweight and portability of the lens while maintaining the image quality. In addition, Huawei has also achieved the goal of "perfect combination of shooting and clear shooting" through the XD Motion motion engine. On the Pura70 series, users can easily capture every wonderful moment in life, whether it is a static landscape or a dynamic movement scene, which can be presented in a clear and smooth picture.

These innovative practices of Huawei not only demonstrate its deep strength in the field of mobile photography, but also reflect its unremitting pursuit and exploration spirit for scientific and technological development. In the future, we have reason to believe that Huawei will continue to lead the development direction of the entire industry with its outstanding innovation ability and forward-looking vision.