Zhonggong Entertainment

Show China's heritage! The cultural and creative products of ICIF are new. Which one do you pick?

Source: CCTV News Client
2024-05-24 19:51

Original title: Show China's inside story! The cultural and creative products of ICIF are new. Which one do you pick?

The 20th ICIF was opened in Shenzhen, Guangdong Province on the 23rd. For the first time, this ICIF set up an exhibition area of "Cultural and Creative China", and selected cultural and creative products from across the country were unveiled. Provinces and cities also take advantage of ICIF to introduce local culture in a unique way.

At this ICIF, all 31 provinces, autonomous regions, municipalities directly under the Central Government and Hong Kong, Macao and Taiwan regions participated in the exhibition, and more than 120000 cultural products were on display. The exhibition area of "Cultural and Creative China", which was set up for the first time, covers an area of more than 1300 square meters. The exhibition area gathers more than 300 cultural and creative products from the most representative cultural and creative institutions in China, focusing on the rich scenes of cultural innovation applied to people's life. These hanging words, as the main creative elements, attract people's attention.

The postcards and badges of Liangzhu culture are exquisite and elegant, while the cultural creation of the Forbidden City, Beijing Gongmei Building Office, Jingde Yuqing and other cultural creation, combining tradition with modernity, reflect the past and present. Shenzhen original dance drama "Wing Chun" has toured for more than 160 times at home and abroad, and also appeared on the stage of CCTV Spring Festival Gala. The artistic creation of the gauze incarnation worn by dancers during their performance has been exhibited, which has become the focus of female audience's stop and appreciation.

As the largest exhibition platform for China's cultural industry, ICIF is also an excellent stage for provinces and cities to promote and display local cultural characteristics.

Recently, my Altay has aroused people's yearning for a beautiful Xinjiang. The Xinjiang delegation participated in the exhibition with more than 1000 kinds of featured exhibits, and the atmosphere of "Xinjiang is a good place" was permeated everywhere in the on-site cultural performances and non heritage cultural and creative fairs.

Hunan uses digital means to show Mawangdui culture, so that people can travel through time and space and feel the picture of life in the Western Han Dynasty more than 2000 years ago in an all-round way.

Zhejiang uses the full scene curved screen to display the characteristics of "Liangzhu Culture" and "Grand Canal Culture", and the poetry and painting of Jiangnan are vividly presented. Popular young artists sang the excerpts of the Shaoxing Opera Butterfly Lovers on the spot.

Li Yunxiao, a Shaoxing Opera actor in Zhejiang Province: As a young inheritor of Shaoxing Opera, I think it is very meaningful that we can bring our Shaoxing Opera art here to exchange at the ICIF. We must persist in carrying forward our traditional culture.

Editor in charge: Chi Yuyang

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